Work Truck Logo
MenuMENU
SearchSEARCH

Reading Truck Group Stresses Communication During COVID-19

Reading Truck Group is operating quite a bit differently than before to help keep employees and customers safe during the current pandemic.

May 8, 2020
Reading Truck Group Stresses Communication During COVID-19

Flexibility is going to be essential over the next six months to a year.

Photo: Reading Truck Group

3 min to read


The current coronavirus/COVID-19 pandemic has touched just about every aspect of truck fleet management, from purchase to maintenance to disposal, and everything else in between.

Ad Loading...

One area truck fleet managers are specifically concerned about is the impact now (and in the future) on their vehicle upfits.

Ad Loading...

We spoke with Reading Truck Group to find out more about what they see happening now and in the future.

Impact on Upfitting & Fleet Operations

Currently, the chassis supply is dwindling.

“Chassis in transit are still trickling in, but production at OEMs has halted,” noted Eric McNally, VP, sales, and marketing for Reading Truck Group.

Currently, Reading is hopeful that  OEMs will resume manufacturing in May, which will help keep its branches busy, but only time will tell.

Today, Reading operates quite a bit differently than before to help keep employees and customers safe.

Ad Loading...

“Reading is utilizing social distancing measures in all our facilities. Individual mechanics are completing trucks in a bay build versus teams and the company added additional wash stations and portable restrooms in some facilities to reduce close contact among employees,” McNally shared.

The company has also installed thermal camera systems at the factory that allow for 100% of the people entering to be instantly temperature checked. This allows the Reading factory medical staff to immediately segregate employees displaying elevated temperatures and confirm temperature with an instant read thermometer.

If an employee is exhibiting COVID-19 symptoms, the company follows a Decision Tree developed to ensure the safety of the employee and their teammates. "

"This could mean quarantining work areas or people as well as a strict decontamination protocol," McNally noted.

It has also implemented new cleaning protocols, between shifts to reduce risk, staggering shift start times to reduce contact by entering and exiting employees as well as a work from home policy for select office personnel to minimize working proximity at the office.

Ad Loading...

Flexibility is going to be essential over the next six months to a year.

“Anxiety in the market has caused some cancellations and/or delays of work trucks. We will need to be flexible and resourceful in the third and fourth quarters of 2020 to ensure volume meets the needs of our business,” McNally said.

Factors & Advice

The need for qualified and skilled technicians ready and able to work has never been more critical.

“It can be more time consuming to complete more complex builds when we don’t pair up highly skilled techs with helpers,” McNally shared.

Fleet managers are resourceful people who are used to market pressures and economic changes impacting their overall operations. At the end of the day, success can typically be tied to one factor: clear communication.

Ad Loading...

“Communicate with your upfitter your needs and prioritize the builds to ensure a successful upfit and best impact your business,” McNally concluded.

Subscribe to Our Newsletter

More Upfitting

Welder creates bright sparks while working beside a Vanair Air N Arc 330 Diesel all-in-one power system featuring Lincoln Electric welding performance.
UpfittingSeptember 15, 2026

Multitasking: Vanair’s Air N Arc 330 Diesel 60 CFM All-In-One Power System

The Air N Arc 330 Diesel 60 CFM from Vanair consolidates a welder, generator, rotary screw air compressor, battery booster, battery charger, and EV charger into a single 750-pound enclosure driven by one 24.8-horsepower Kubota diesel engine.

Read More →
White dump truck equipped with SnowDogg snowplow and SaltDogg spreader at a salt facility, featuring Buyers Products branding and a Sourcewell-awarded contract graphic.
Upfittingby News/Media ReleaseSeptember 11, 2026

Buyers Products Awarded Sourcewell Cooperative Purchasing Contract for Snow & Ice Equipment

Buyers Products has been awarded a Sourcewell contract for a wide range of winter maintenance equipment and accessories, including snowplows, municipal plow systems, wing plows, spreaders, and more.

Read More →
Orange compact wheel loader equipped with a Hilltip snowplow clears deep snow from a roadway in a snowy, wooded landscape.
UpfittingSeptember 11, 2026

Hilltip Introduces the SnowStriker SFT Flex Expandable Box Plow

Hilltip’s new SnowStriker SFT Flex expandable box plow features hydraulically extendable sections that allow operators to adapt the clearing width to changing conditions and applications on the go.

Read More →
Ad Loading...
Green military cargo vehicle carrying large shipping crates and equipment on its flatbed, photographed from above inside an industrial facility.
Upfittingby News/Media ReleaseSeptember 4, 2026

Harbinger Part of Effort to Deliver Autonomous Logistics Capabilities for U.S. Army

American Rheinmetall received an 18-month U.S. Army contract to deliver autonomous, hybrid-powered uncrewed ground vehicles. Harbinger is providing the truck platform for those vehicles.

Read More →
White medium-duty truck equipped with a Marion curtainside body featuring a retractable side curtain and multiple lower fasteners.
UpfittingSeptember 1, 2026

Thinking Outside of the Box: Choosing the Right Truck Body for Your Fleet

Choosing the right truck body can have a major impact on loading efficiency, cargo protection, downtime, and long-term operating costs. Here’s how dry vans, platforms, and curtainsiders compare, plus what fleets should consider before spec’ing their next truck.

Read More →
Graphic promoting the 2027 Work Truck Upfit Package of the Year Awards Call for Entries. The black and gold design features the headline "2027 Upfit Package of the Year" with "Call for Entries Now Open!" beneath it. Along the bottom, the four award categories are listed: Van, SUV, Light-Duty Truck, and Medium-Duty Truck.
Upfittingby Lauren FletcherAugust 31, 2026

Fourth Annual Upfit Package of the Year Awards Open for 2027 Entries: One Month Left!

Think your upfit deserves industry recognition? Enter the 2027 Work Truck Upfit Package of the Year Awards before the Sept. 30 deadline. There is less than a month left to get your submissions in!

Read More →
Ad Loading...
Reading Truck and Masterack logos displayed in white against a bright orange background.
Upfittingby News/Media ReleaseAugust 28, 2026

Reading Truck Equipment & Masterack Unite as One of North America's Largest Commercial Vehicle Upfit Networks

Reading Truck Equipment and Masterack have integrated operations to create one of North America's largest and most comprehensive commercial vehicle upfit organizations.

Read More →
Kinedyne cargo securement strap holds two large containers on wheeled pallets inside a truck trailer, demonstrating a heavy-duty logistics load restraint system.
UpfittingAugust 19, 2026

Kinedyne Launches Heavy Duty Logistic Shoring Strap

Kinedyne’s new Heavy Duty Logistic Shoring Strap features a patent-pending four-point design to deliver greater cargo stability, increased strength, and easier handling for rolling and shifting freight.

Read More →
Rear three-quarter view of a heavy-duty truck equipped with a raised hydraulic hooklift system, parked on grass with trees in the background.
Upfittingby News/Media ReleaseAugust 10, 2026

Hooklift Bumper Design from Stellar Showcases Strength & Versatility

Stellar Industries’ new bumper for the NZT Series Hooklifts come in two capacity options: the 20K, designed for Class 3 – 6 chassis with a 20,000-pound pull capacity, and the 90K, built for Class 7 and 8 chassis with a 90,000-pound pull capacity.

Read More →
Ad Loading...
Six employees pose indoors as one team member presents an award to another during a recognition ceremony. The group stands in front of a dark-paneled wall with warm lighting, smiling for the camera.
Upfittingby News/Media ReleaseJuly 22, 2026

Maxon Lift Awarded the Wabash Platinum Award for Supply Chain Performance

Maxon Lift, a liftgate manufacturer since 1957, received the Wabash Platinum Award for supply chain performance in 2025. Each year, Wabash presents awards to top suppliers for excellence in supply chain performance.

Read More →