General Motors plans to invest $1.5 billion to bring its next-gen midsize pickup trucks to market. GM’s Wentzville, Ohio, truck plant will receive $1 billion of this investment to upgrade the facility in preparation for the new products. This investment is expected to retain about 4,000 good-paying U.S. manufacturing jobs at the Wentzville site.
Specific information related to GM’s next generation of mid-size trucks is not being released at this time.
The Wentzville plant’s paint shop, body shop, and general assembly areas will receive upgrades, including new machines, conveyors, controls, and tooling.
“Through this investment, General Motors is making a firm commitment to the State of Missouri, the City of Wentzville and the GM Wentzville team,” said Mark Reuss, GM president. “This is part of our comprehensive strategy to invest in growth areas and strengthen our U.S. manufacturing base. GM sells more pickups than any other automaker and we have aggressive plans to build on our strengths.”
Since reintroducing the Chevrolet Colorado and GMC Canyon in 2013, GM has sold more than 700,000 midsize pickups in the U.S. The Colorado and Canyon have helped cement GM as the U.S. industry’s most successful pickup truck company for four consecutive years. According to the automaker, GM sold 600,000 more pickups than any other competitor in the U.S. from 2013 through Q3 2019.
GM has invested heavily in midsize trucks in recent years, bringing more product features to market including new diesel and gas engines, new transmissions, and special edition models such as the Chevrolet Colorado ZR2 and Bison, as well as the GMC Canyon AT4 (available next year).
GM’s Wentzville assembly plant opened in 1983. The plant operates on three shifts of production and currently employs about 4,000 hourly and 330 salaried employees. Wentzville builds the Chevrolet Colorado and GMC Canyon midsize pickups and Chevrolet Express and GMC Savana full-size vans. Hourly employees are represented by UAW Local 2250.