The Ford Ranger has earned the title of 2025 North American Truck of the Year, marking the fifth consecutive year that a Ford truck has received the honor. This milestone achievement reinforces Ford’s ongoing dominance in the truck segment and highlights the brand's commitment to delivering industry-leading capability, durability, and innovation.

This is also a popular vehicle choice for work truck fleets looking for a smaller but still capable pickup truck. 

“Earning this recognition celebrates our team’s dedication to continuously raising the bar for midsize truck customers,” said Jim Baumbick, vice president of Advanced Product Development, Cycle Plan, and Programs. “We rigorously tested Ranger in challenging environments around the world to deliver the Built Ford Tough durability our customers demand. This award is a tribute to our customers who inspire us every day.”

The Ford Ranger has been named the 2025 North American Truck of the Year! #NACTOY#DetroitAutoShow@ford@detautoshowpic.twitter.com/a98kLYxKyS

— NA Car, Utility & Truck of the Year (@NACTOY) January 10, 2025

What It Takes to Win North American Truck of the Year

To be considered for the North American Truck of the Year title, vehicles must be new or substantially updated for the model year. The winner is selected by an independent jury of 50 automotive journalists from the United States and Canada who represent a variety of media platforms, including print, broadcast, and digital outlets.

The jury evaluates vehicles on several key factors, including:

• Innovation

• Design

• Safety

• Performance

• Technology

• Driver satisfaction

• Overall value

The Ford Ranger’s combination of rugged capability, advanced technology, and on- and off-road performance made it stand out from the competition and secure the win.

Built Ford Tough: Ranger Proves Its Global Durability

The 2025 Ford Ranger is the most connected and capable Ranger ever built, embodying Ford’s commitment to toughness and innovation. The truck has undergone rigorous global testing to ensure its readiness for any challenge, whether it’s navigating the Australian outback or tackling American highways.

In fact, the Ranger’s reputation extends far beyond North America. The truck was once again Australia’s best-selling vehicle this year and has held the title of best-selling vehicle for 10 consecutive years in New Zealand, according to Ford.

Key Features That Set the 2024 Ford Ranger Apart

The 2024 Ford Ranger offers a range of improvements and features that make it ideal for midsize truck customers looking for both adventure and everyday functionality.

Some of the key upgrades include:

• New 2.7L EcoBoost V-6 engine for enhanced performance

• Improved suspension for a smoother ride

• Advanced off-road capabilities for outdoor enthusiasts

The 2024 Ranger also introduces more towing technology than ever before, including class-exclusive Pro Trailer Backup Assist, Zone Lighting, and over-the-air software updates. Inside, the truck offers a modernized cabin with digital gauge clusters, large touch screens, wireless charging, and fold-flat rear seats for extra storage.

In addition, the 2024 Ranger Raptor pushes the limits of off-road capability with a race-proven design and class-leading performance. Equipped with a 3.0L EcoBoost V-6 engine, the Ranger Raptor delivers 405 horsepower and 430 lb.-ft. of torque.

Designed to handle the toughest terrain, the Ranger Raptor features:

• Long-travel suspension

• Watts link rear suspension

• Class-exclusive 2.5-inch FOX Live Valve shocks

Having been tested and proven in the grueling Baja 1000 race, the Ranger Raptor offers unmatched performance for those seeking the ultimate off-road adventure.

Both the Ford Ranger and Ranger Raptor are proudly built in America at Michigan Assembly Plant, furthering Ford’s legacy of producing tough, capable trucks that meet the needs of work truck fleets and fleet drivers across the country.