Work Truck Logo
MenuMENU
SearchSEARCH

Four Powerhouse Truck Manufacturers Join Efforts

MFTBC and Hino will merge and collaborate in commercial vehicle development, procurement, and production, building a globally competitive Japanese commercial vehicle manufacturer.

May 30, 2023
Four Powerhouse Truck Manufacturers Join Efforts

Daimler Truck, Mitsubishi Fuso, Hino, and Toyota Motor Corporation conclude a MoU on accelerating development of Advanced Technologies and merging Mitsubishi Fuso and Hino Motors (left to right: Satoshi Ogiso, President and CEO of Hino Motors Ltd.; Koji Sato, President and CEO of Toyota Motor Corporation; Martin Daum CEO of Daimler Truck AG; Karl Deppen CEO of Daimler Truck Asia).

Photo: Daimler Truck AG

2 min to read


Daimler Truck, Mitsubishi Fuso Truck and Bus Corporation (MFTBC), Hino Motors Ltd., and Toyota Motor Corporation have entered into a Memorandum of Understanding (MoU) to strengthen the commercial vehicle business globally and develop advanced technologies, with a focus on achieving carbon neutrality and creating a prosperous mobility society.

Likely the largest news out of this announcement for commercial fleets: MFTBC and Hino will merge and collaborate in commercial vehicle development, procurement, and production, building a globally competitive Japanese commercial vehicle manufacturer.

Ad Loading...

“We will unite our aspirations to support mobility and contribute to society and, hand in hand, accelerate advanced technology development in order to overcome the increasingly fierce global competition. Through these efforts, we will strive to tackle societal challenges such as achieving carbon neutrality," said Satoshi Ogiso, CEO of Hino.

Production of Next-Generation eCanter Starts in Portugal

Daimler Truck and Toyota will invest equally in the holding company of the merged MFTBC and Hino, collaborating on the development of hydrogen and other Connected/Autonomous & Automated/Shared/Electric (CASE) technologies.

“We at Daimler Truck are very proud of our products, because trucks and buses keep the world moving. And soon they will even do so with zero emissions. So there is a great future ahead – and today’s announcement is a crucial step in making that future work economically and in leading sustainable transportation. The planned new company will be a major force in Southeast Asia and an important associate of the Daimler Truck family," said Martin Daum, CEO of Daimler Truck. 

The four companies aim to promote the use of environmentally friendly vehicles and increase the value of mobility in the world's social systems. This collaboration will help strengthen the foundation of the Japanese and Asian automotive industries, contributing to customers, stakeholders, and society.

Details of the collaboration will be decided over the next 18 months, and definitive agreements are expected to be signed in the first quarter of 2024, with the transaction closing by the end of 2024.

Ad Loading...

Potential to Reduce Dependence on the Chinese Market

According to a report from Reuters, the deal to combine Daimler Truck and Toyota Motor Corp. truck units in Japan will give the German group a more "balanced" market position in Asia and reduce its reliance on China, Daimler Truck's CEO said.

During a conference call, Martin Daum noted tie-up would have no effect on its operations in the Chinese market. But later when asked whether the deal hoped to achieve greater independence from China, he said: "You could see that as a consideration for the whole thing."

More Vehicle Research

Graphic shows Rush Enterprises’ Gulf Coast expansion with a map highlighting new Louisiana locations and a Peterbilt dealership. Headline reads, “Expanding Across the Gulf Coast,” announcing Rush Enterprises’ acquisition of Peterbilt of Louisiana.

Rush Enterprises Expands with Acquisition of Peterbilt of Louisiana

Rush Enterprises’ acquisition of Peterbilt of Louisiana adds 46 service bays, more than 23,000 square feet of parts storage, and approximately 107,000 square feet of facility space to the company's footprint.

Read More →
Promotional graphic for Work Truck’s “Trucks, Tips & Tours” series featuring an International HV515 vocational truck, a presenter standing beside it, and text highlighting improved visibility and technology. Includes Truck Chat “Watch Now” branding.
Vehicle Researchby Wayne ParhamJune 30, 2026

International HV515 Dump Truck Walkaround

The International HV515 combines the new S13 Integrated Powertrain, improved driver visibility, simplified maintenance, and advanced vocational controls into a capable dump truck platform. Take a closer look at the HV515, which International showcased at EUFMC.

Read More →
The Red Clay Strays pose with a Chevrolet Silverado, one of several vehicles featured in the revived "Heartbeat of America" campaign highlighting the brand's connection to hardworking Americans.

Chevrolet Brings Back 'Heartbeat of America' Campaign Featuring Trucks and Everyday Workers

Chevrolet brings back Heartbeat of America, spotlighting the trucks, workers, and communities that continue to drive the brand's legacy forward.

Read More →
Ad Loading...
Gray Slate electric pickup truck parked curbside in front of Van’s Hardware on a small-town main street, highlighting the truck’s minimalist design and compact single-cab configuration.
Vehicle Researchby Martin RomjueJune 29, 2026

Light-Duty Work Truck Fleets Get a Fresh, Affordable Alternative

Work Truck caught up with Drew Walker, Slate’s head of fleet sales, at the company’s design hub in Gardena, California, for an interview on how the company’s pickup and SUV electric vehicles can meet the needs of both private and public sector fleets.

Read More →
Ford graphic announcing its top ranking among mainstream brands in the 2026 J.D. Power U.S. Initial Quality Study, featuring a Super Duty pickup, Mustang Dark Horse, F-150 towing a trailer, and the J.D. Power award logo.
Vehicle Researchby StaffJune 26, 2026

Ford Ranks First in JD Power Initial Quality Study, Ford & GM Icons Take First in Segments

Both Ford and General Motors vehicles ranked first in their respective segments in the JD Power 2026 U.S. Initial Quality Study, and Ford ranked as the mainstream brand with the highest initial quality.

Read More →
Promotional graphic for a Utilimarc guide titled Beyond Utilization Rates: How Data-Driven Fleets Are Rethinking Vehicle Replacement, featuring a report cover with fleet vehicles, key benefits, and a call-to-action to download the guide.
SponsoredJune 26, 2026

Beyond Utilization Rates: Smarter Fleet Replacement Decisions

Vehicle replacement decisions affect every aspect of fleet performance, from operating costs to asset availability. This guide explores how fleet leaders use integrated data, benchmarking, and lifecycle analytics to determine the right fleet size and optimize replacement timing with greater confidence.

Read More →
Ad Loading...
Nissan manufacturing employees gather around red, white, and blue Frontier pickup trucks inside the Canton, Mississippi assembly plant to celebrate a production milestone.
Vehicle Researchby Lauren FletcherJune 23, 2026

Nissan Produces 1-Millionth Frontier in Mississippi as Demand Grows for Midsize Work Trucks

Nissan's 1-millionth Frontier marks a major manufacturing milestone as contractors, utilities, and vocational fleets turn to capable midsize pickups.

Read More →
Red-and-white Kenworth semi-truck drives through a small-town parade at dusk. Spectators line the street outside the Majestic Theater as another decorated truck follows in the background.

Kenworth Chillicothe Plant Hosts Fifth Annual Kenworth Truck Parade

The 2026 Kenworth Truck Parade celebrated “American Owned, American Made” to commemorate America’s 250th anniversary. The annual event is held in downtown Chillicothe, Ohio, where the Kenworth Chillicothe plant is located.

Read More →
Military-style Mack Defense dump truck parked on a roadway, shown in olive-drab paint with rugged off-road features. An inset photo shows a speaker at a Mack-branded podium in front of the truck during a presentation or announcement.

Mack Defense Receives $47 Million in Federal Funding for HDT Production

Mack Defense received $47 million in programmatic funding to continue building the M917A3 Heavy Dump Truck, based on the Mack Granite, as part of a five-year contract to build up to 450 trucks for the military.

Read More →
Ad Loading...
Daimler Truck North America promotional graphic featuring a heavy-duty diesel engine with a large cooling fan on a gray background, alongside the Daimler Truck North America logo and branding.

DTNA to Equip Vehicles with Updated DEF Inducement Software

Daimler Truck North America is equipping its Detroit engines with updated software reflecting the U.S. Environmental Protection Agency’s (EPA) revised guidance on diesel exhaust fluid (DEF) inducements.

Read More →