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Themed bluish background with computer part marked with AI, and inset white Motive logo against a black background.
Newsby News/Media ReleaseJuly 31, 2025

Motive Raises $150 Million to Invest in Product, Go-To-Market Expansion

Motive has secured $150 million in new funding to invest in growing its artificial intelligence capabilities and expand the company’s go-to-market efforts.

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Dashcam footage on a highway showing a driver maintaining safe distance behind a white pickup truck after being cut off.
Newsby News/Media ReleaseJuly 8, 2025

Motive Uses AI to Catch Drivers Doing the Right Thing

Motive’s new AI model highlights positive driving in real time—helping fleets reward safety, boost morale, and reduce turnover.

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Images of three AI-generated people inset against a black background and text at the top that says Choose Your AI Coach.
Newsby Wayne ParhamMay 9, 2025

Automating & Scaling Driver Coaching with Motive’s AI Coach

Motive recently rolled out a range of fleet solutions driven by artificial intelligence, including what it calls the first and only AI avatar to deliver personalized coaching automatically.

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Courtroom setting with inset logo for Motive.
Newsby News/Media ReleaseApril 28, 2025

Motive Wins Omnitracs Patent Lawsuit

Motive has won a lawsuit in federal court through a unanimous jury verdict. The lawsuit was filed against the company by Omnitracs, which had claimed Motive had infringed on its patents.

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Business leader lecturing on stage in front of a protected graphic about AI.
Newsby Wayne ParhamApril 25, 2025

Motive Unveils New AI Fleet Safety Tools, Even AI Coaching

Motive this week debuted key advances in its collection of AI-powered tools for fleet and driver safety, including AI driver coaching using an avatar. It also announced it now backs up its Motive Card with a $250,000 fraud protection guarantee.

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Blue background with inset photo of road in mountains, inset logo of Motive Roadside Assistance.
Newsby News/Media ReleaseDecember 11, 2024

Motive Launches AI-Powered Roadside Assistance

Motive has launched its new AI-powered Roadside Assistance as fleet safety leaders prepare for the dangerous winter season and the holidays. A partnership with the National Automobile Club expands Motive’s comprehensive safety offering to support every aspect of accident management.

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multiple screenshots of Motive's fuel fraud protection app.
Newsby News/Media ReleaseDecember 5, 2024

Motive Launches AI-Powered Fuel Fraud Controls

Motive has launched AI-powered fraud controls that integrate telematics data to give fleet managers precise information and controls to detect and prevent fuel fraud automatically.

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Newsby StaffOctober 14, 2024

Motive Launches First Responder Service for Faster Emergency Aid to Commercial Drivers

Motive's new AI-powered First Responder service speeds up emergency response for commercial drivers, helping save lives by dispatching help faster after severe collisions

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Newsby StaffSeptember 19, 2024

Motive Integrates with Ford Pro to Unlock Real-Time Vehicle Data for Fleet Managers

Fleet managers with Ford vehicles can now access real-time vehicle data through Motive’s Fleet Dashboard, offering improved productivity and efficiency without additional hardware installation.

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Close up of hand holding a fuel card at the payment portion of a fuel pump.
Newsby News/Media ReleaseJune 28, 2024

Motive Launches Automatic Fuel Savings Detection Tool

Motive has launched a new fuel-savings feature for Motive Card customers that will highlight missed opportunities where drivers could have selected a fueling location with lower prices but did not.

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