The analysts at Kelley Blue Book reported the estimated average transaction price for light vehicles in the United States was $35,511 in June 2018. New-vehicle prices increased by $736 (up 2.1%) from June 2017, while rising $118 (up 0.3%) from last month.
"Helped once again by robust demand for SUVs and trucks, average transaction prices were up a solid 2% in June 2018," said Tim Fleming, analyst for Kelley Blue Book. "The mix of light trucks is estimated to be at 69%, up from 64% just one year ago. Last month was particularly strong for pickup trucks, as full-size truck prices rose 5% on new models and richer trim mixes. The underlying strength of trucks is best represented by the mid-size truck segment, which despite no new products, saw prices climb 3%."
