Toyota will offer fleet incentives for 17 of its 2017 model-year cars, trucks, and SUVs to commercial and government fleets.
For its car incentives, Toyota will offer $900 for its Prius hybrid, $500 for the Prius C, $700 for the Prius V, $3,000 for the Prius Prime, $800 for the compact Corolla, $500 for the Corolla iM, $1,200 for the Camry mid-size sedan and Camry Hybrid, and $800 for the Avalon full-size sedan and Avalon Hybrid. Toyota will offer commercial fleets $500 for the Yaris LB subcompact sedan. Toyota won't offer the Yaris incentive to government fleets.
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Toyota is still determining the incentive for its Mirai fuel-cell sedan, and isn't offering an incentive for the 86 sports car that replaces the Scion FR-S for the 2017-MY.
For its truck incentives, Toyota is offering $1,500 for the Tundra full-size pickup. Toyota is not offering an incentive for the Tacoma.
For its SUV and van incentives, Toyota is offering $1,000 for the Sienna minivan; $800 for the RAV4, $600 for the RAV4 Hybrid, $600 for the 4Runner mid-size SUV, and $500 for the Sequia large SUV. Toyota is not offering an incentive for the Highlander mid-size SUV that's being refreshed, Highlander Hybrid, or Land Cruiser luxury large SUV.
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With more than four decades of experience across fleets such as AT&T and AmeriGas, Carl built a reputation for doing the work, leading through change, and helping to move the industry forward without ever making it about himself.
In this month’s news recap, we’re digging into why trucks are still failing in the field, how fleets are finally turning data into action, why driver feedback is becoming a critical operational tool, how fleet leaders are finding their voice, and where simple tech like TPMS is delivering real results.
Verisk CargoNet reported that supply chain crime events across the United States and Canada declined by 5.3% in the first quarter of 2026. However, confirmed cargo theft reports rose slightly, by 41 incidents.
Limited spots remain for Work Truck Exchange in Phoenix. Fleet managers can connect through pre-scheduled meetings designed to deliver real solutions fast.
Veterans in fleet, it's your turn! share how military experience shapes leadership, discipline, and real-world decision-making across today’s operations.