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Strategic Vision Unveils New SmartGreen Index

SGI is an automotive metric that reflects the relationships between perceived quality plus overall value and “green” issues.

by Staff
October 2, 2008
1 min to read


Strategic Vision unveils the new SmartGreen Index (SGI) which reflects the relationships between perceived quality plus overall value and "green" issues, such as fuel economy and environmental friendliness.

SGI is based on actual customer experiences and is weighted according to those aspects which best predict customer advocacy, overall satisfaction, future brand choices and loyalty, which ultimately result in increased model and brand sales.

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Buyers rated the following vehicles tops in their segments:


Small Car


Mazda3 Sedan


697

Small Multi-Function (MFV)


Toyota Yaris Hatchback


725

Mid-Size Car


Toyota Prius


749

Large Car


Kia Amanti


707

Near-Luxury Car


Lexus IS 250/350


765

Luxury Car


Mercedes S-Class


771

Specialty Coupe


MINI Cooper Clubman


751

Premium Coupe


BMW 3-Series Coupe


729

Mid-Specialty Coupe


Honda Accord Coupe


686

Convertible


MINI Cooper Convertible


719

Premium Convertible


Chevrolet Corvette Convertible


782

Minivan


Honda Odyssey


688

Small SUV


Honda CR-V


644

Medium Crossover


Nissan Murano / Toyota Highlander Hybrid


649 / 649

Medium SUV


Toyota 4Runner


664

Large SUV


Chevrolet Tahoe


641

Near-Luxury SUV


Lexus RX 400 Hybrid


742

Luxury SUV


Audi Q7


711

Standard Pickup


Honda Ridgeline


602

Large Pickup


Chevrolet Avalanche/Toyota Tundra


630 / 628

SGI is calculated from responses from 44,320 buyers who bought 2008/2009 models from September 2007 to March 2008.

For more information, visit www.strategicvision.com.


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