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Nissan Marks 4 Decades of its First Pickup Truck
Nissan's first produced vehicle was a white 720 pickup in 1983.

720 pickup was Nissan's first produced vehicle.
Photo: Nissan
On June 16, 1983, the inaugural Nissan vehicle was produced in the United States — a white 720 pickup.
It completed its journey along the Smyrna assembly line, beginning automotive manufacturing in Tennessee.
Over the years, Nissan has expanded its U.S. presence, establishing a powertrain plant in Decherd, Tennessee, in 1997 and a vehicle assembly plant in Canton, Mississippi, in 2003.
These facilities have collectively manufactured an impressive tally of nearly 20 million vehicles and 13 million engines, serving customers worldwide.
Nissan’s Electrified future
In 2022, Nissan announced it is investing $500 million to transform its Canton, Mississippi facility into a hub for EV production in the United States.
This investment supports the introduction of two all-new, all-electric vehicles in 2025.
It is just one of several investments that Nissan plans to make in the United States over the next five years, as they strive to achieve their goal of having fully electric vehicles account for 40% of their U.S. vehicle sales by 2030.
By 2030, Nissan aims to have 27 electrified models globally, including 19 fully electric vehicles.
Building Strong Communities With Support
Nissan aims to support its neighbors and help build stronger communities. Over the past 40 years, the company and its manufacturing team members have positively impacted communities through charitable contributions and volunteerism, including:
43,000 volunteer hours.
38 homes constructed with Habitat for Humanity.
Nearly $26,000,000 in United Way donations.
Nearly $2,000,000 in educational scholarships.
36,000 pints of blood donated to the American Red Cross.
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