Luverne Truck Equipment Celebrates 50th Anniversary and its Newly Remodeled Corporate Headquarters
Luverne Truck Equipment announced the opening of its newly remodeled corporate headquarters on May 10, 2013 which will be followed by its 50th anniversary party.

The newly remodeled Luverne Truck Equipment Manufacturing Complex will open May 10, 2013.
Luverne Truck Equipment announced the opening of its newly remodeled corporate headquarters on May 10, 2013 which will be followed by its 50th anniversary party. The guest list includes state and local business and political leaders as well as customers and current and prior employees of the company.
John Schulzetenberg, Luverne’s President and CEO, said “Our success over the past fifty years can be credited to our dedicated employees, our over 5,000 loyal customers and our close working relationship with the city of Brandon and county and state economic development authorities. We have asked them all to help in our celebration.”
From its humble beginning in Luverne, Minnesota in 1963, Luverne Truck Equipment became the first business in the Brandon Industrial Park in 1985 when it moved to its eight acre campus, where it employs almost 200 people and currently occupies over 216,000 square feet of office, manufacturing and warehousing space.
Luverne Truck Equipment is a nationally-known and respected leader in the manufacture of high quality accessories for pickups and SUVs. The company is proud to say that almost all of its products are manufactured in Brandon, South Dakota, unlike most of its competitors whose products are made outside the United States. Luverne’s primary product line includes: grille guards, nerf bars, various types of side entry steps, bed rails, splash guards and other similar products.
Luverne’s RETRAC Mirror division manufactures exterior mounted mirrors and front-end protection for truck OEMs and the aftermarket, for light-, medium-, and heavy-duty trucks, fire trucks and other specialized vehicles, including the military.
The company’s APM Automotive division manufactures ram air hoods, made of blow molded plastic and fiberglass, for automobiles and pickups.
Schulzetenberg also said “As we continue to expand our sales across the United States and to other countries, we wanted to have a 50th anniversary party to thank our employees, customers and other friends in the community, who have helped build our company over the years.”
RELATED CONTENT:
More Operations

DOT Marijuana Rules Technician Retention and Fleet Technology This Week's Truck Chat Cheat Sheet
Catch the fleet headlines shaping compliance, leadership, technician development, security, and vehicle uptime before your coffee gets cold.
Read More →
Fleet Leadership Starts with People (Always)
After 30 years in fleet, Ruth Alfson says the biggest leadership lessons have little to do with vehicles and everything to do with people.
Read More →
Workhorse Appoints New Chief Financial Officer
Jody Davis, a seasoned capital markets and manufacturing finance executive, has been appointed chief financial officer at Workhorse Group and succeeds current CFO Bob Ginnan, who is retiring.
Read More →
Fleet Leadership Driver Safety and Mixed Energy Fleets This Week's Truck Chat Cheat Sheet
Catch the fleet headlines shaping safety, compliance, leadership, and vehicle strategy before your coffee gets cold.
Read More →
EPA Proposing Plan to Save Truckers $12 Billion by Revising Biden-Era Rule & Eliminating DEF Deratements
A U.S. Environmental Protection Agency proposal seeks to revise emissions compliance requirements enacted under the previous administration and eliminate DEF-related deratements completely. The public comment period is open now.
Read More →
Ford Pro Integrates Fleet Security into Every Subscription at No Cost
Ford Pro Telematics has natively integrated Vehicle Security directly into its standard subscription. It is now available globally to customers with an active Ford Pro Telematics subscription.
Read More →
Fleet Is in the Confidence Business: Work Truck Readers Respond
Reliability matters. But one retired fleet manager says fleet’s real business is something much bigger. Do you agree?
Read More →
Which Holidays Have the Highest Cargo Theft Rates?
Not all holidays carry the same cargo theft risk. Learn which holiday periods see the highest freight theft activity and why carriers, brokers, and fleets should pay extra attention during these high-risk times.
Read More →
Stronger Fleet Policies with Jeffrey Hurrell
Jeffrey Hurrell shares leadership lessons, fleet strategy, innovation, and technology insights in this Fleet Legends interview from Work Truck.
Read More →


