FCA Prepping Midsize Ram Pickup
Fiat Chrysler Automobiles' Ram division is working on developing a midsize pickup that would seek a broader range of buyers than the company's 2020 Jeep Gladiator, which is being sold to lifestyle buyers.

FCA's Ram unit is working on a new midsize pickup that could be offered to a broader audience than the 2020 Jeep Gladiator.
Photo courtesy of FCA.
Fiat Chrysler Automobiles' Ram division is working on developing a midsize pickup that would seek a broader range of buyers than the company's 2020 Jeep Gladiator, which is being sold to lifestyle buyers, the company's CEO said.
In a recent earnings call, FCA's CEO Mike Manley said the Ram team is "very focused on solving a metric-ton midsize truck solution" to fill out the company's portfolio and drive further growth, reports Automotive News.
"I want that problem solved frankly, because it's a clear hole in our portfolio," he said. "It will not be filled with Gladiator, because Gladiator has a very, very different mission. But trust me on that, they're focused on it."
FCA last offered a midsize pickup with the 2011 Dodge Dakota, which was discontinued at the time due to its lower profit margin.
However, in recent years, the segment has become more popular with entries from General Motors and the 2019 Ford Ranger that now compete with the Toyota Tacoma, Nissan Frontier, and Honda Ridgeline.
These trucks provide value to the fleets that use them in sectors such as pest control, landscaping, and inspection, according to recent data from Vincentric about the total cost of ownership of midsize pickups.
The Gladiator starts around $33,500, which is about $8,000 more than the segment-leading Tacoma.
Editor's note: An earlier version of this story incorrectly mentioned the Dodge Durango as the company's prior midsize pickup. It was the Dodge Dakota.
Originally posted on Automotive Fleet
More Vehicle Insights

Kenworth T680 Featuring Special Design Will Transport U.S. Capitol Christmas Tree to Washington, D.C.
A Kenworth T680 departed the Nez Perce-Clearwater National Forest in Idaho this week to deliver the 2026 U.S. Capitol Christmas Tree, a 76-foot Engelmann spruce. This marks the 13th year a Kenworth is delivering the tree.
Read More →
Workhorse Partners with Tristan Fleet Management to Sell and Service Electric W56 Step Vans in Canada
Workhorse’s first Canadian dealer partnership, with Tristan Fleet Management, builds on five years of selling electric step vans in Canada.
Read More →
GM Launches Manufacturing Futures Under its $50M Commitment to Michigan
General Motors’ new initiative, Manufacturing Futures, will connect 2,800 Michigan middle school students each year with advanced manufacturing education and career pathways.
Read More →
Ford Super Duty Fleet Guide Specs Capability and 2027 Updates
Explore 2027 Ford Super Duty fleet specs, gas and diesel engines, towing, payload, configurations, work features, technology, and model-year updates.
Read More →
Re-rating Gross Vehicle Weight Ratings (GVWR): Why and How it's Done
Sometimes, it is not in a fleet’s best interests to have a vehicle at a given GVWR. Changing the GVWR to a special value can be done, but the process is complicated.
Read More →
Which Pickup Trucks Last 250,000 Miles? 2026 Rankings Revealed
Which pickup trucks are most likely to reach 250,000 miles? The 2026 iSeeCars study ranks 12 long-lasting models, with Ram, Toyota, GMC, and Ford among the leaders.
Read More →
Peterbilt Showcasing Transportation Innovations at ATA MCE
Peterbilt showcased Paccar Connect and exhibited several trucks during the American Trucking Associations (ATA) Management Conference & Exhibition (MCE).
Read More →
Volvo Unveils New VNX Vocational Truck & Off-Road Capable Tractor
Volvo Trucks has launched the VNX, a new vocational truck designed for on- and off-road use, and available in three variants. It is powered by the D13 platform, which delivers up to 540 horsepower and 1,950 pound-feet of torque and is EPA 2027 compliant.
Read More →
Truckers’ Strike Rumors, Electric Fleet Lessons, and GM’s New Duramax Lead This Week’s News
Truckers’ strike rumors, Republic Services’ electric fleet lessons, GM’s new 8.3L Duramax, van upfitting, Ford Pro used trucks, and more headline this week’s Truck Chat Cheat Sheet.
Read More →
Morgan Olson Launches North America’s Longest Working Step Van Challenge
Morgan Olson has launched North America’s Longest Working Step Van Challenge, a new customer campaign to find the longest-working qualifying Morgan Olson or Grumman step van actively delivering packages for an independent service provider contracted by FedEx.
Read More →

