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Black Book Says Pickup Trucks and Full Size CUVs Will See Strong Retention Values During Next 12 to 24 Months

Black Book’s Lender Solutions division analyzed historic vehicle segment data to develop retention level projections for the next 12 to 24 months.

by Staff
July 23, 2013
2 min to read


Black Book’s Lender Solutions division analyzed historic vehicle segment data to develop retention level projections for the next 12 to 24 months. Key projections for this period include strong retention values for trucks in the Compact, Mid-Size, and Full-Size Pickup categories, which have had strong values during the last 12 months, according to Black Book.

Next, Full-Size CUVs, examples of which include the GMC Acadia, Buick Enclave, Ford Flex, and Cadillac SRX, will outperform average retention levels, according to Black Book, as buyers are replacing Full-Size SUVs with vehicles from this segment that is low in supply and a less competitive segment than SUVs.

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In terms of categories that Black Book predicts won’t do well during the next 12 – 24 months, the company projects that Entry-Level Cars and Minivans will underperform compared to average retention levels. Vehicles in the Entry-Level Car segment include Chevrolet Aveo, Honda Fit, Toyota Yaris, and Hyundai Accent. Black Book said that greater fuel efficiency in the Mid-Size segments means customers are more interested in that category, and for Minivans, the popularity of crossover segments is also pulling away interest.

The Premium Sporty Car segment is one that Black Book projects will see average retention levels over the next 12 to 24 months.

The chart below shows average retention values during the last 12 months and projected retention values during the next 12 to 24 months.

Segment

Average of past 12 month retention

Average of 12m retention

Average of 24m retention

Full-Size Pickup

95.22%

80.47%

68.85%

Mid-Size Pickup

94.97%

81.55%

70.13%

Compact Pickup

94.78%

81.73%

71.09%

Full-Size Van Cargo

90.97%

76.07%

62.52%

Compact SUV

90.83%

79.88%

67.73%

Full-Size Vans Wagon (Pass)

90.31%

77.30%

63.63%

Full-Size SUV

88.52%

79.19%

65.66%

Mini Van Cargo

87.95%

78.65%

64.31%

Mid-Size SUV

87.76%

80.49%

66.61%

Luxury SUV

86.87%

80.56%

67.28%

Sporty Car

86.31%

80.85%

68.50%

Compact CUV

85.76%

81.05%

67.86%

Mid-Size CUV

85.37%

80.38%

67.47%

Luxury Level Car

85.22%

80.21%

66.48%

Premium Sporty Car

85.06%

82.08%

69.28%

Near Luxury Car

84.10%

80.03%

66.63%

Full-Size Car

84.01%

81.04%

68.41%

Prestige Luxury Car

83.31%

79.90%

65.74%

Mini Van Wagon (Pass)

83.22%

78.04%

63.90%

Full-Size CUV

82.95%

82.60%

69.47%

Upper Mid-Size Car

81.95%

80.90%

67.71%

Entry Level Car

81.23%

77.91%

64.75%

Compact Car

80.86%

80.62%

67.62%

Entry Mid-Size Car

78.22%

80.02%

66.36%

Grand Total

85.90%

80.25%

67.19%

Originally posted on Automotive Fleet

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