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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Videosby Lauren FletcherApril 15, 2024

Vehicles Moving Fleets: Checking Out the 2025 Isuzu NRR Electric

At Work Truck Week 2024, Tim Ellsworth, product planning manager at Isuzu Commercial Truck of America, provides a walkaround of the 2025 Isuzu NRR EV, the automaker's electric medium-duty work truck.

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Newsby Lauren FletcherApril 15, 2024

AWP Safety Champions Urges Action During National Work Zone Awareness Week

With work zone fatalities on the rise, AWP Safety Champions calls for action during National Work Zone Awareness Week to promote safer work zones.

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Videosby Lauren FletcherApril 13, 2024

This Week in Work Truck News: Pickups, Accident Prevention, OEM Sales

Count down the top 10 news and articles of the week as of April 13, covering everything from pickup truck longevity to accident management and first quarter OEM truck sales. Watch now!

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Newsby Lauren FletcherApril 11, 2024

Study: Where Does Your State Rank in Pickup Truck Use?

Pickup trucks have become increasingly popular in recent years, but some states have a higher share of these vehicles than others. Check out the latest list of states that love pickup trucks the most. How did your state rank?

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Newsby Lauren FletcherApril 10, 2024

What's New on the 2025 Toyota 4Runner?

The instant name recognition that 4Runner has built over the past four decades is undeniable, and this all-new 4Runner stays true to its original concept as an extremely capable, dynamic, and durable off-roader and everyday driver.

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Newsby Lauren FletcherApril 8, 2024

Will the Ford F-150 Lightning Demonstrator Survive Pikes Peak? 

This year, Ford will bring an all-new Ford F-150 Lightning electric vehicle demonstrator truck to Colorado Springs, Colorado, as competitor No. 150. 

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Videosby Lauren FletcherApril 8, 2024

This Week in Work Truck News: Reliability, Recalls, and EVs

Count down the top 10 news and articles of the week as of April 6, covering everything from pickup reliability, bridge collapse impact, diesel updates, and more!

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Videosby Lauren FletcherApril 5, 2024

Truck Chat: Fleet News Update [April 2024]

This episode covers everything from the latest pollution standards announced by the U.S. Environmental Protection Agency to updates from the Federal Motor Carrier Safety Administration affecting driver medical qualifications.

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Videosby Lauren FletcherApril 3, 2024

Straight Talk and Real Solutions: Work Truck Exchange [Watch]

Work Truck Exchange isn’t just about talk. It’s about walking away with actionable advice you can implement immediately.

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Articlesby Lauren FletcherApril 3, 2024

From Window Shopping to Wheel Turning for Fleets

Discover how today's fleet managers are turning high buyer intent into a strategic advantage for resilience, efficiency, and a greener tomorrow in the commercial vehicle sector.

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