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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Dr. Alison Betz speaks on stage at the Fleet Forward Conference about the human side of fleet transformation and how to help teams embrace change and safety initiatives.
Videosby Lauren FletcherNovember 5, 2025

Making Change Stick: The Human Side of Fleet Transformation

Dr. Alison Betz explores why most change efforts fail and how fleets can build real transformation through people, not just policies.

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A fleet professional looks toward a glowing digital network as dollar bills float upward, symbolizing how data, technology, and analytics drive smarter fleet remarketing and resale decisions.
Articlesby Lauren FletcherNovember 5, 2025

Digital Fleet Remarketing: How Tech and Transparency Build Buyer Confidence [Part 3]

Technology and trust are reshaping fleet remarketing in 2025. See how data, transparency, and partnerships drive better resale outcomes.

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Playing cards scatter across a dark background with bold red text reading “Remarketing: When to Hold, When to Fold,” representing fleet managers’ strategic decisions on vehicle resale timing.
Articlesby Lauren FletcherNovember 4, 2025

Fleet Replacement Strategy 2025: When to Hold and When to Fold [Part 2]

Knowing when to sell or hold is key in 2025. Discover how fleet professionals use data and TCO insights to make smarter remarketing calls.

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Lauren Fletcher hosts Truck Chat Weekly Cheat Sheet episode on digital heists, price pressure, and fleet change, standing in front of a blurred truck background.
Videosby Lauren FletcherNovember 3, 2025

Digital Heists, Price Pressure & Fleet Change in 60 Seconds

Digital cargo theft, used truck price drops, and why change might be your fleet’s best upgrade, all in this week’s 60-second Truck Chat Cheat Sheet.

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Hands holding several russet potatoes with the text “What’s Your Fleet Potato?” promoting creative, unexpected ideas in fleet management.
Chatty Chassisby Lauren FletcherNovember 2, 2025

What's Your Fleet's 'Potato'?

Potatoes, not candy, stole Halloween. Turns out, fleets can learn a lot from that. What’s your fleet’s “potato moment”

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Banner reading “October 2025” and “News Update” with the Work Truck logo. Large headline “Skills, Stability & Uptime.” Portrait of Lauren Fletcher at left and the Truck Chat logo at bottom.
Videosby Lauren FletcherOctober 31, 2025

Remarketing, Quake Readiness & AI Uptime [October Recap]

Derby for a cause, 2025 remarketing, quake-ready shops, AI uptime, DST safety, and quick hits, catch October’s top fleet stories in Truck Chat’s Monthly Recap.

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Daylight Saving Time with a sunrise over a field
Articlesby Lauren FletcherOctober 30, 2025

Navigating the Effects of Daylight Saving Time on Work Truck Fleets

Discover how daylight saving time impacts work truck fleets and get essential tips for fleet managers and drivers to navigate the "fall back" transition.

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Stacked stones balancing over water with text “Remarketing in Balance,” representing the stable yet cautious 2025 used truck market and fleet remarketing trends.
ArticlesCover Storyby Lauren FletcherOctober 30, 2025

The 2025 Work Truck Remarketing Market: Prices, Pressure, and What Comes Next [Part 1]

Fleet remarketing in 2025 is stabilizing. Experts share how prices, rates, and new tech are shaping used truck values and resale strategies.

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Oleg Cytowicz smiling in the Legends of Fleet spotlight interview graphic presented by Work Truck and sponsored by Legend Fleet.
Sponsoredby Lauren FletcherOctober 29, 2025

Oleg Cytowicz on Fleet Wisdom, Technology Shifts, and the Power of People

Fleet veteran Oleg Cytowicz shares lessons on leadership, tech, and people-first management in this inspiring Fleet Legends conversation with Lauren Fletcher.

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Two people stand against a split blue and green background under the headline “Give Change a Chance.”
Chatty Chassisby Lauren FletcherOctober 28, 2025

Change Isn’t the Enemy, It’s the Upgrade We Keep Ignoring

Change doesn’t have to be scary. Learn how small shifts can make your fleet stronger, smarter, and more adaptable in the new year.

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