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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Articlesby Lauren FletcherMay 9, 2016

Ram Offers PTO Options for All Applications

Fleet managers can now utilize Ram Trucks for all power take-off (PTO) driven applications with the inclusion of both right- and left-hand options.

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Articlesby Lauren FletcherApril 13, 2016

Making Full-Size Vans Work for 2016

Full-size cargo vans provide fleet managers with added cargo space, vehicle height options, and the payload capacity for just about every vocational need.

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Articlesby Lauren FletcherApril 12, 2016

Compact Vans Fill the Urban Need

The smaller size of compact work vans fit in more compact urban environments, while still providing abundant cargo capacity and myriad configurations for vocational fleet requirements.

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Articlesby Lauren FletcherApril 7, 2016

Plumbing & HVAC Vocational Fleet Spotlight

From order-to-delivery (OTD) and upfit challenges to the constant need to manage fuel expenses due to the overall total miles traveled, downtime is not an option for these vocational fleets.

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Chatty Chassisby Lauren FletcherMarch 18, 2016

Getting Creative with Fuel Budgets & Technology

Take the time now to research future solutions to reduce fuel expenditures. If at the end of the year there is some cushion leftover in your fleet’s fuel budget, you are armed and ready to utilize what you can to help ensure future cost savings.

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Articlesby Lauren FletcherMarch 15, 2016

Vocational Spotlight: Service, Delivery Fleets

With a wide variety of fleet sizes and make up, service and delivery vocational fleets must find ways to reduce expenses and handle challenges in unique ways.

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ArticlesCover Storyby Lauren FletcherMarch 10, 2016

Challenges & Solutions for Spec'ing Vans & Trucks

Vehicle spec’ing is a major component of fleet management, and the ability to successfully handle challenges can help make the job a little bit easier for those who manage vans and trucks.

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Articlesby Lauren FletcherFebruary 29, 2016

Diesel or Gasoline: Making the Right Decision

Gasoline- and diesel-powered trucks of all class sizes have their advantages and disadvantages in fleet operations. A combination of both could be the better option. How do you make the right decision for your fleet?

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Articlesby Lauren FletcherFebruary 18, 2016

McKenna Meets the Downtime Problem Head On

Downtime equals lost revenue, and this is especially the case in the construction fleet industry. When a McKenna truck or piece of equipment goes down, the mechanic truck comes to the rescue.

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ArticlesCover Storyby Lauren FletcherFebruary 12, 2016

Top Construction Fleet Challenges

With more sophisticated applications than one may guess, construction fleet managers have a unique set of challenges to work with, from differing payload and cargo-carrying requirements to regulations and more.

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