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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Videosby Lauren FletcherApril 1, 2022

Top Truck News: Week of 4.1.22

This week in top truck news, learn about GM's new organization, assistance to electrify your fleet, new natural gas engines, vehicle walkarounds, and more!

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Videosby Lauren FletcherMarch 30, 2022

2022 Isuzu F-Series Walkaround [Video]

At Work Truck Week 2022, Tim Ellsworth, product manager for Isuzu Commercial Truck of America, shares details about this new truck.

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Videosby Lauren FletcherMarch 29, 2022

2024 Chevrolet Silverado EV Walkaround [Video]

At Work Truck Week 2022, Nichole Kraatz, chief engineer of the Chevrolet Silverado EV, provides a walkaround of the top elements of this new truck.

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Videosby Lauren FletcherMarch 25, 2022

Top Truck News: Week of 3.25.22

This week, Truck Chat's 40th episode talks truck-related news covering executive announcements, last-mile tech updates, 3G sunset, stories to brighten your day, and more!

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Articlesby Lauren FletcherMarch 22, 2022

Going Beyond the Chassis in Last-Mile Delivery

What are some of the top tech being used in last-mile delivery? Check out info on robots, drones, and more!

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Videosby Lauren FletcherMarch 17, 2022

Top Truck News: Week of 3.18.22

This week reflects on Work Truck Week, awards, electric vehicle updates, partnerships, and so much more.

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Newsby Lauren FletcherMarch 17, 2022

Isuzu Appoints Shaun Skinner as Executive Officer

Shaun Skinner joined American Isuzu Motors in June 1987 and moved to ICTA in 2002. After a series of appointments and promotions, he adds a new role to his current list.

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Articlesby Lauren FletcherMarch 15, 2022

The 40-Millionth Ford F-Series

Hitting a milestone of 26-million F-Series sold in 2017, the automaker took only five years to sell 14-million more trucks, continuing to dominate the commercial fleet truck market.

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Newsby Lauren FletcherMarch 14, 2022

Werner Rewards Employee's Perfect Attendance

This reward of a brand-new truck is a creative example of how employers are engaging, retaining, and rewarding employees.

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Chatty Chassisby Lauren FletcherMarch 11, 2022

Reflections on Work Truck Week - Day 2

From a more personal side, there have been three major takeaways that I can share from today. They have to do with the future of fuel, people, and small changes that make big differences.

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