2017 Fleet Management Trends: Compact SUVs
Commercial fleets have begun to embrace compact SUVs in greater numbers as alternatives to mid-size sedans and trucks, because they offer ergonomic, operational, and remarketing benefits.

(clockwise upper l. to r.) Photos of 2017 Escape, 2018 Equinox, 2015 Jeep Cherokee, 2017 Rogue courtesy of Ford, GM, FCA, and Nissan.

(clockwise upper l. to r.) Photos of 2017 Escape, 2018 Equinox, 2015 Jeep Cherokee, 2017 Rogue courtesy of Ford, GM, FCA, and Nissan.
Compact SUVs have grown in popularity in recent years and surpassed mid-size sedans as the top selling vehicle category first in 2015 and again in 2016.
Commercial fleets have begun to embrace these vehicles in greater numbers as alternatives to mid-size sedans and trucks, because they offer ergonomic, operational, and remarketing benefits, fleet management companies told AutomotiveFleet.com.

Kandrysawtz
"Once considered an upgrade, compact SUVs have become an increasingly popular choice for many fleets today," said Beth Kandrysawtz, CEO of Motorlease Corp. "While competitive pricing, strong residual values, and increased fuel efficiency make crossovers attractive from a financial standpoint, enhanced ergonomics, greater cargo space, and an all-wheel drive option are enticing benefits from the driver’s perspective."
Sales of small SUVs and crossovers increased 4% to 2.73 million in 2016. The Ford Escape, Toyota RAV4, and Honda CR-V sold more than 300,000 units, while the Nissan Rogue, Chevrolet Equinox, and Jeep Cherokee surpassed 200,000 units, according to GoodCarBadCar.net.

Donahue
Commercial fleets have begun to catch up with retail demand for these vehicles, which have found their way into sales fleets that need room for samples and displays, engineering firms that carry equipment, and some service fleets, said Mark Donahue, manager of fleet analytics and corporate communications with Emkay.
"Compact SUV's and mid/small crossovers are becoming an increasingly large segment within the fleet industry," Donahue said.
Sales fleets have also requested more compact SUVs from Donlen, said Cindy Gomez, vice president of vehicle acquisition services.

Gomez
"We have experienced an increase in crossover/SUV vehicles versus sedans over the past year," Gomez said. "There are several factors that have caused this shift, and I can see more of the sales type of fleet utilizing these types of assets. When you compare the wheelbase, fuel economy and width of a crossover/SUV to a mid/full sized sedan, they are very similar. However, with a crossover/SUV, there is more cargo area for the driver to store materials and still have the same passenger capacity."

Coffey
Compact SUVs have also grown in popularity with HR managers, who view them as a way to increase employee satisfaction, said Tom Coffey, vice president of sales and marketing with Merchants Fleet Management.
"Smaller SUVs have come into more popular use as fleet managers and HR directors have seen them as suitable replacements for sedans and even small pickups while great employee satisfaction and retention tools," Coffey said.
Originally posted on Automotive Fleet
More Vehicle Research

Rivian Layoffs Will Not Impact Production Workers, R2 Has Launched
Rivian announces layoffs, but production is not expected to be impacted as the electric vehicle manufacturer starts R2 SUV deliveries to customers. The company’s 2026 first-quarter net profit was down $87 million from the same quarter in 2025.
Read More →
Chevrolet Reveals Fleet-Focused 2027 Silverado 1500 With New V8 Engines and Updated Technology
The 2027 Chevrolet Silverado 1500 adds new V8 engines, updated technology, and a redesigned Work Truck model aimed at commercial and fleet customers.
Read More →
Clinton Aluminum Finds Success with Mack MD7, Plans All-Mack Fleet
After finding success with 17 Mack MD7 medium-duty leased trucks, Clinton Aluminum has now decided to convert its 34-vehicle fleet to an all-Mack fleet. Here is why.
Read More →
Toyota Alabama Celebrates 25 Years of Producing Tundra and Tacoma Powertrains
Toyota Alabama celebrates 25 years of producing Tundra and Tacoma powertrain components, surpassing 11 million engines built in Huntsville.
Read More →Heavy-Duty Performance: Ram 2500 Walkthrough
The Ram Heavy Duty lineup is designed to support a wide range of fleet, utility, construction, and vocational applications while providing the technology operators expect from a modern truck. This walkaround video will explain the Ram 2500’s features and capabilities.
Read More →
All-New Mack Granite Cab Designed from Driver Input
Mack Trucks’ all-new Mack Granite will be available later in 2026 and features a driver-centric interior that was developed with input from more than 30 professional drivers through an unbiased clinic at Virginia Tech.
Read More →
Nissan Frontier Sport Edition: Off-Road Ready with Upgrades Available
Nissan’s 2027 Frontier Sport Edition gives customers off-road features, including all-terrain tires, an aluminum skid plate, fog lamps, and front accent lighting. Like every Frontier, it comes standard with Nissan's 3.8-liter V6.
Read More →
Hand-Painted Mack LR Models Unveiled During Trucks of Art Program in New York City
The New York City Department of Sanitation, in collaboration with its nonprofit partner the Sanitation Foundation, unveiled five new hand-painted Mack LR refuse vehicles during New York City’s Trucks of Art program.
Read More →
Ford Pro Extends 5-Year/100,000-Mile Limited Powertrain Warranty to Ranger, Maverick and E-Transit
Ford Pro expands its 5-year/100,000-mile Limited Powertrain Warranty to the 2027 Ranger and E-Transit for eligible fleet buyers.
Read More →Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →
