Sterling Fires a Silver Bullet
The 2008 Sterling Bullet, the new Class 4-5 truck from Sterling Corp., is engineered and vocationally specific enough to handle the toughest jobs.

The all-new Sterling Bullet medium-duty Class 4-5 work truck will be available at select Sterling dealerships in late fall 2007.
Photo: Sterling Truck
Sterling Truck Corp. broadens its range of medium-duty Class 3 to Class 8 work trucks with a new addition — the Sterling Bullet.
Sterling Truck Corp. first revealed the Bullet Class 4-5 medium-duty chassis cab at the National Truck Equipment Association (NTEA) Work Truck Show in Indianapolis in March 2007.
Based on the Ram 4500/5500, revealed at the 2007 Chicago Auto show, the Sterling Bullet shares its looks with the Ram 4500/5500, but has its own options and configurations differentiating it from the heavy-duty Dodge Ram.
The Bullet joins the Sterling 360 to round out the company’s mid-range vehicle lineup. Weighing in at Class 4 and 5, the Bullet is ideally suited for construction, landscaping, wholesale, pick-up and delivery, utility, or municipal and government jobs.
While the Bullet mirrors many features of the recognizable Dodge Ram, it separates itself by much more than just a chrome grille and is uniquely a Sterling truck from the beginning of the building process.
The Bullet’s options and configurations are other characteristics that set it apart from the Ram. Plus, the Bullet can only be purchased from a Sterling dealership and has a unique VIN identifier registered to Sterling.
A Functional Powertrain
One particularly functional feature is the Bullet’s standard power take-off (PTO) package. PTO enables the Bullet’s 6.7L Cummins turbodiesel engine to connect to and power auxiliary equipment at a worksite, like a pump or a generator.
The Bullet’s Cummins powertrain stands strong with 305 horsepower and 610 lb.-ft. of torque with a standard exhaust brake. Either a 6-speed manual or 6-speed automatic gearbox are available as options.
It offers 50,000 psi front frame rails with industry-standard 34-inch flat-faced frame rail spacing and is ready to be upfitted for any utility application. Attaching a cargo box, trailer, dumper, or wrecker on the rear is not a problem. Cabs are offered in either Regular with four wheelbases or Quad in two wheelbases. Optional snow plow and towing packages are also available.
Hauling a demanding load can be a difficult task, but with a GCWR of 26,000 lbs., the Bullet’s towing capabilities are more than impressive. The front axle is rated at 7,500 lbs., and the rear can handle up to 13,500 lbs. Sterling axle ratios range from 4.10 to 4.88.
A Multitude of Features
Base model options include cruise control, fog lights, power windows and locks, and power trailer tow mirrors. A premium interior package is available and features options such as a navigation radio with available GPS, a cloth six-way power seat, and an Infinity MP3/CD player.
Standard air-conditioning, easy-to-read gauges, and an adjustable-tilt steering wheel reduces driver fatigue, while driver and passenger airbags help occupants stay safe on the road. With more than 375 dealerships across North America, customers can access experts to help spec, configure, and customize each truck for specific fleet applications. The Sterling Bullet goes on sale at select Sterling dealerships in fall 2007.
More Vehicle Research

Nissan Frontier Sport Edition: Off-Road Ready with Upgrades Available
Nissan’s 2027 Frontier Sport Edition gives customers off-road features, including all-terrain tires, an aluminum skid plate, fog lamps, and front accent lighting. Like every Frontier, it comes standard with Nissan's 3.8-liter V6.
Read More →
Hand-Painted Mack LR Models Unveiled During Trucks of Art Program in New York City
The New York City Department of Sanitation, in collaboration with its nonprofit partner the Sanitation Foundation, unveiled five new hand-painted Mack LR refuse vehicles during New York City’s Trucks of Art program.
Read More →
Ford Pro Extends 5-Year/100,000-Mile Limited Powertrain Warranty to Ranger, Maverick and E-Transit
Ford Pro expands its 5-year/100,000-mile Limited Powertrain Warranty to the 2027 Ranger and E-Transit for eligible fleet buyers.
Read More →Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →
AP Fleet Management Opens Midland Hub to Expand Access to Upfitted Work Trucks in Texas
AP Fleet Management’s new Midland location expands access to bucket trucks, crane trucks, vans, and faster upfitting services for Texas fleets.
Read More →
Mack Trucks Announces 2027 Mack Calendar Contest Winners
From a 1954 L Model still on the job to battery-electric trucks like the LR Electric and MD Electric, this year’s Mack Trucks Calendar Contest winners showcase the full range of capabilities, models, and years.
Read More →
Why the PALFINGER ETC MH 40 IH Is More Than a Bucket Truck
Take a closer look at the PALFINGER ETC MH 40 IH material handler, a 40-foot articulated telescopic aerial lift designed for utility, telecom, sign work, or any task that requires an elevated work platform with a jib.
Read More →
Ditch Witch W8 Hydro Vac Truck Walkaround
The Ditch Witch W8 hydro vac truck delivers serious hydro excavation performance in a more compact package than the larger W12. This walkaround video explains the Warlock Series’ direct-drive blower system, cyclonic filtration, safe excavation technology, and powerful vacuum performance.
Read More →
Nissan Frontier Overland Build Spotlights Real-World Truck Capability
Nissan’s latest Frontier build is aimed at overlanders, but the rugged platform and durability story could resonate with fleet buyers too.
Read More →
Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools
Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.
Read More →
