Land Rover North America is offering the Discovery, which has previously been criticised by some automotive journalists for poor build quality, with a 30-day money-back deal. "With over 50 sport-utility vehicles now in the marketplace, consumers are seeking differentiation, " said Howard Mosher, president and CEO of Land Rover North America. "We know our product is highly capable, but we wanted to add something else-an ironclad, money-back guarantee for the 4x4 buyer. This guarantee ... puts Discovery on many more shopping lists," Mosher said. Participating dealers will offer the special deal until May 31, according to Mosher. New 2001 Land Rover Discovery Series II models are eligible for the 30-day or 1,500-mile money-back guarantee and are covered by a four-year/50,000-mile limited warranty.