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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Videosby Lauren FletcherNovember 18, 2024

The Fleet Manager’s Weekly Cheat Sheet [Nov. 18, 2024]

From voting for the 2025 Medium-Duty Truck of the Year to new electric truck orders, holiday theft protection tips, winter fleet prep, and much more—stay informed and ahead of the curve!

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Front 3/4 view of 2025 Ram 1500 Tungsten
Photo Galleriesby Lauren FletcherNovember 13, 2024

In the Driver’s Seat: The 2025 Ram 1500 [Photos]

Experience the 2025 Ram 1500: unmatched power, cutting-edge tech, premium comfort, and over 100 safety features. The ultimate fleet partner awaits!

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Weekly Cheat Sheet, Nov. 11
Videosby Lauren FletcherNovember 11, 2024

The Fleet Manager’s Weekly Cheat Sheet [Nov. 11, 2024]

Sustainability, electrification, and innovation lead the charge this week, with fleets tackling RNG engines, electric trucks, autonomous milestones, and more!

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Adrian Steel Upfit Pickup, Register Now
Newsby Lauren FletcherNovember 8, 2024

How to Upfit Pickups for Productivity and Profit [Register Today]

Register Now to reserve your spot and take the first step toward a more productive, profitable fleet!

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Videosby Lauren FletcherNovember 8, 2024

Work Truck Trivia: Test Your Knowledge

Think you’ve got the fleet smarts to ace our Work Truck trivia? Test your knowledge with a quick quiz from Work Truck Exchange!

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Videosby Lauren FletcherNovember 6, 2024

Building Isuzu Trucks: A Tour of the Assembly Line

Get a behind-the-scenes look at the assembly process for Isuzu trucks! Take a tour through the production of F-Series and N-Series vehicles, including electric and gas-powered models, and see the meticulous work that brings these trucks to life.

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Truck Chat Top News Episode 111
Videosby Lauren FletcherNovember 3, 2024

Truck Chat: This Month in Fleet News [November 2024]

We've been tracking some exciting developments in the industry this month! From Navistar’s big rebrand to new tools for fleet EV transition, check out the latest updates from Work Truck.

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Blue background that states Weekly Cheat Sheet
Videosby Lauren FletcherNovember 3, 2024

The Fleet Manager's Weekly Cheat Sheet [Nov. 2, 2024]

This week's cheat sheet has it all! We dive into the latest advancements, including pickup resale trends, electric updates, order bank info, awards, employee retention, safety metrics, and more!

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Work Truck Market Report with Week Over Week Wholesale Price Changes
Newsby Lauren FletcherOctober 29, 2024

Small Pickup Demand Rises as Full-Size Trucks Face Depreciation Dip

October trends reveal small pickup demand holding steady and full-size truck values dropping.

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Articlesby Lauren FletcherOctober 29, 2024

Navigating Value Trends for Light- and Medium-Duty Trucks

Learn how economic shifts and market dynamics are shaping vehicle depreciation trends and impacting fleet management strategies.

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