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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive Fleet, Government Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

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Background image of a driver exiting a truck and headlines that ask, Driver Shortage? and Or A Retention Problem?
Chatty Chassis•by Lauren Fletcher•January 30, 2025

Driver Shortages or Fleet Retention Problems? Let’s Talk Solutions

Is it a driver shortage or a retention problem? Either way, your trucks aren't moving without drivers. Let's talk about real-world solutions to keep your fleet rolling.

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Articles•Cover Story•by Lauren Fletcher•January 29, 2025

Celebrating Innovation: 2025 Upfit of the Year Finalists

The right upfit can transform a fleet, boosting productivity, safety, and efficiency. Work Truck is proud to reveal the finalists for the 2025 Upfit of the Year Awards, presented by Legend Fleet Solutions!

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2025 Remarketing Work Truck Trends
Articles•by Lauren Fletcher•January 28, 2025

Driving Higher Returns with Smart Work Truck Remarketing

Discover how fleet managers can optimize work truck remarketing by leveraging market trends, technology, and maintenance strategies to boost resale value and drive better returns.

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Videos•by Lauren Fletcher•January 27, 2025

The Work Truck Fleet Manager’s Weekly Cheat Sheet [Jan. 25, 2025]

Stay informed on the latest trends and news impacting the commercial work truck and van fleet industry as of Jan. 25, 2025.

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News•by Lauren Fletcher•January 24, 2025

Ford Pro Software Updates: January 2025 Edition

Ford Pro’s January updates bring new telematics insights, driver tools, and EV transition support to help fleets maximize efficiency and streamline operations.

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Videos•by Lauren Fletcher•January 24, 2025

[Watch] Top 5 Medium-Duty Trucks Named for 2025

Who made the cut for the Top 5 in 2025? We have the details!

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Videos•by Lauren Fletcher•January 24, 2025

Truck Chat: This Month in Fleet News [January 2025]

This month’s fleet news includes ACF rule halted, new CDL regs, LA wildfires, Ford Ranger wins, Mack Trucks turns 125, and Work Truck’s Top 5 Medium-Duty Trucks for 2025.

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Collage of four images of Bob Adamsky for the Fleet Journey profile series from Work Truck.
Articles•by Lauren Fletcher•January 23, 2025

The Fleet Journey: Bob Adamsky

From logistics to fleet leadership, Bob Adamsky shares how innovation, telematics, and efficiency drive his vision as Senior Director of Fleet at AWP Safety.

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Sponsored•by Lauren Fletcher•January 22, 2025

Steve Saltzgiver: Capturing Decades of Wisdom in Fleet Management

Industry veteran Steve Saltzgiver shares four decades of fleet wisdom, leadership lessons, and the biggest industry changes in this Fleet Legends episode.

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Articles•by Lauren Fletcher•January 22, 2025

[Fleet Legends] Steven Saltzgiver Shares a Lifetime of Fleet Wisdom

Fleet expert Steven Saltzgiver shares 40+ years of lessons, challenges, and insights in Fleet Legends. Don’t miss his advice for today’s and future fleet leaders!

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