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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Chatty Chassisby Lauren FletcherMay 23, 2012

Becoming 'Possibility Thinkers'

In the world of fleet, we all need to be "possibility thinkers" and imagine the "what if" scenarios. From the good, to the ugly, it can only help to prepare us for anything.

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Articlesby Lauren FletcherMay 7, 2012

Work Truck Show 2012: Recap

“Green” was a strong theme at the 2012 conference, with several manufacturers launching alternative-fuel vehicles.

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ArticlesCover Storyby Lauren FletcherMay 7, 2012

Isuzu Reach Named 2012 Medium-Duty Truck of the Year

First revealed at the 2011 Work Truck Show, the Isuzu Reach captured the prestigious Medium-Duty Truck of the Year Award just one year later.

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Chatty Chassisby Lauren FletcherMarch 28, 2012

Are Speed Limiters on Trucks Necessary?

A study was recently released by the FMCSA confirming that electronically governing and limiting the top speed of commercial trucks has clear safety benefits. But, is speed limiting truly the answer to the safety problem?

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Articlesby Lauren FletcherMarch 23, 2012

ADT Secures Its Fleet's Future

Increasing its use of smaller vans and splitting the fleet business units up presented challenges and opportunities for the security services fleet.

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Chatty Chassisby Lauren FletcherMarch 5, 2012

Hitting the Road: The Work Truck Show 2012

The 2012 The Work Truck Show just ended in Indianapolis. I was at the show from day one to closing day and share some of my highlights from the event.

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Articlesby Lauren FletcherMarch 1, 2012

Vehicle Graphics: Think Before You Wrap

Thinking about installing vehicle graphics or refreshing an old design? Here’s some advice from the pros: Keep it simple, work with marketing, and plan ahead.

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ArticlesCover Storyby Lauren FletcherMarch 1, 2012

Truck Accident Costs in 2011 Increase 1-8% on Average

Increased labor rates, additional in-vehicle technology, and environmental regulations are increasing truck accident costs.

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Chatty Chassisby Lauren FletcherFebruary 29, 2012

On the Road Soon: 2012 The Work Truck Show

The 2012 NTEA Work Truck Show is going to be taking place next week and I can't tell you how excited I am to be hitting the road and heading to the show.

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Chatty Chassisby Lauren FletcherJanuary 25, 2012

2012 Medium-Duty Truck of Year? It's Anyone's Guess

I'm getting excited. We have one week left before balloting closes for our 2012 Medium-Duty Truck of the Year award, and the results are anyone's guess.

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