Toyota Camry: Let's Just Go Crazy
The 2018 Toyota Camry shakes up a staid midsize sedan segment with aggressive new styling and a 300-horsepower V-6 option.

2018 Toyota Camry

2018 Toyota Camry
America’s best-selling car enters its eighth generation in the 2018-MY, and the all-new Toyota Camry might surprise you: The exterior and interior styling marks a dramatic departure from the outgoing model, and the factory added 33 horsies to its optional V-6 engine at a time when most competitors, including the new-for-2018 Honda Accord, have committed to turbocharged inline fours.
The radical redesign is said to have been executed at the behest of Akio Toyoda himself. The CEO can’t be blamed for wishing to add some shock value to the Camry, particularly as SUVs and CUVs continue to gain ground among former sedan buyers, fleet managers included.

Specs for 2018 Toyota Camry
The new car is the first Camry built upon Toyota’s New Global Architecture platform. It is slightly longer, lower, and wider, with two inches added to the wheelbase and a lower hood and shoulderline. The grille and sheet metal are angry and aggressively posed. Sporty SE and XSE trims get additional styling cues and an optional black roof.
All that style is backed by an optional V-6 that now delivers 301 horsepower (hp) and 267 pound-feet (lb.-ft.) of torque — a rare display of power in the midsize segment. The base engine is a new, 2.5-liter inline four good for 203 hp and 184 lb.-ft.
The same engine is paired with twin electric motors in the Camry Hybrid, which is rated at 176 hp and 163 lb.-ft., an appreciable improvement from the outgoing gas/electric edition. Hybrid editions also gain 2 cubic feet of trunk space — thanks to the elimination of rear struts and the relocation of the battery pack to a space beneath the rear seat.
Gasoline-powered Camrys are available in L, LE, XLE, XLE V6, and SE (also equipped with a V-6) trims; Camry Hybrids are LE, SE, or XLE. The entire lineup is equipped with Toyota Safety Sense, which includes such features as forward-collision warning with pedestrian detection and full emergency braking, adaptive cruise control, and lane-departure alerts and mitigation. A legal dispute inspired Toyota to develop its proprietary Scout GPS app in lieu of Android Auto and Apple CarPlay.
The 2018 Toyota Camry is in showrooms now. The rental-ready base L starts at $23,495 and the XLE V6 tops the list with a starting MSRP of $34,400. Fleet buyers can spend less for a tricked-out Camry Hybrid, for which the XLE trim starts at $32,250.
More Small Fleet

Why Fleet Managers Are Replacing Departmental Vehicles with Shared Motor Pools
Departmentally assigned vehicles often create hidden costs through underutilization, poor visibility, and increased administrative burden. This white paper explores how shared motor pool strategies help fleets reduce costs, improve accountability, and optimize vehicle utilization.
Read More →
Boosting Last-Mile Fleet Uptime, Safety, and Value with AI Vehicle Inspections
AI-powered inspections are transforming last-mile fleets by replacing manual checks with highly accurate automated scans that detect defects in seconds. By giving fleet operations visibility into the daily condition of their vehicles, you can identify trends over the vehicle’s lifecycle that enable improved procurement decisions, route management, driver training and accountability.
Read More →
Five Ways Seat Belts Help Prevent Injuries
There are five ways seat belts protect occupants from injuries, according to the Tennessee Department of Safety and Homeland Security.
Read More →
It’s here: The 2026 Fleet Technology Trends Report
What does AI mean for fleets? Get the answer — and learn other top tech trends.
Read More →
Small Fleets, Big Impact: How Independent Drivers Power Wreaths Across America
Check out how small fleets and independent drivers power Wreaths Across America each December and why their impact matters more than ever.
Read More →
VMS Survey Finds 65% of Small Fleet Managers Run Operations Alone
A new VMS survey shows small fleet managers are stretched thin, with most handling operations solo and eager to adopt digital tools for relief.
Read More →
Tips for Driving Safely on Halloween Night
This video features a reminder from the Connecticut Department of Transportation (DOT) and the Connecticut Police Chiefs Association, urging drivers to prioritize safety this Halloween.
Read More →
AI, Access, and Uptime: VMS’s Next Chapter with David Prusinski
VMS’s new Co-CEO, David Prusinski, shares how an AI-first approach will give small fleets and repair shops the tools to compete like big players.
Read More →
Fleet Managers Share Winter Prep Tips: It's Never Too Early!
Three fleets share best practices to prep vehicles for winter and prevent downtime when the cold sets in.
Read More →
Hot Weather Driving Tips for Fleet Drivers
As we head into another potentially extreme summer season, the risks for fleet drivers remain high, from engine strain and tire blowouts to unpredictable traffic patterns. An expert shares advice on how fleet drivers can boost their safety during the steamy summer months.
Read More →
