Since its debut in 2010, the Snap-on digital catalog has proven to be popular among members of Snap-on Nation with more than 45 million page views to date, according to the company.

“When we first launched our digital catalog, we wanted to meet the needs of those accessing our catalog from mobile devices like smart phones, laptops and tablets,” said Sara Scarlato, manager, communications for Snap-on. “We never imagined we would see so many visits and page views in such a short period of time. It’s great to know that our digital catalog is proving to be a useful tool for our customers.”

In addition to PC users accessing the popular tri-lingual Snap-on digital catalog through the website http://buy1.snapon.com/bluetoad, a downloadable app at the App Store for iOS devices has more than 600 pages of the latest Snap-on tool and equipment offerings, letting users browse and see the products in great detail. From hand tools and power tools to tool storage and diagnostics, the ordering process is simple – just touch the tool on the screen and order directly through the app.