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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive FleetGovernment Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

Faces of Fleet with The Black Fleet Network and Exavious Farley
Videosby Lauren FletcherSeptember 14, 2023

Black Fleet Network Diversifying Fleet for Today & Tomorrow | Faces of Fleet

The Black Fleet Network, or BFN, is making major strikes increasing diversification within the fleet industry. Find out more about what they stand for and how anyone can support their efforts.

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Articlesby Lauren FletcherSeptember 14, 2023

Celebrating 40 Years of National Truck Protection: A Journey of Service and Innovation

Over the past four decades, NTP has evolved to meet the changing needs of medium-duty truck operators and dealers. In this article, we look closer at NTP's journey, its impact on the trucking industry, and what fleet managers and operators should know about extended warranties today.

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Articlesby Lauren FletcherSeptember 7, 2023

What’s On Your Bookshelf? Reading Inspiration for Work Truck Fleet Professionals

Join us as we navigate the realm of written knowledge, where reading transcends a pastime to become a strategic asset for personal and professional enrichment in the work truck fleet management industry. 

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Videosby Lauren FletcherSeptember 6, 2023

Isuzu's Record-Breaking Year: A Deep Dive into Truck Production & Order Fulfillment

Did you know that 2023 was Isuzu’s highest build plan in its history for all its models? With ongoing supply chain shortages and concerns surrounding new truck orders, find out more about what Isuzu is doing to continue to meet fleet ordering needs.

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Newsby Lauren FletcherSeptember 5, 2023

Mercedes-Benz eSprinter: Price & Specs

The new eSprinter will be produced in Europe and North America and will feature numerous options ideal for vocational fleets in the U.S.

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Articlesby Lauren FletcherSeptember 4, 2023

Safety First: The Path to Crash Reduction in Fleet Management

By integrating safety practices with real-time data, fleet managers can implement targeted interventions and training programs to improve driver performance and minimize potential incidents.

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Videosby Lauren FletcherAugust 31, 2023

Truck Chat News Recap [Episode 94]

What are the major updates from the top automakers, including Ford, Toyota, and Mack Trucks? How are parts concerns being addressed? What are the most stolen pickup trucks? Watch now!

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Newsby Lauren FletcherAugust 29, 2023

August 2023: Diesel Fuel Price Rises 7th Week Straight

This is now the seventh straight week in a row national average diesel prices continued the upward trajectory, starting in mid-July.

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Newsby Lauren FletcherAugust 23, 2023

Lytx DVIR Unveils Tailored Improvements for Streamlined Operations 

By putting the power of digital reporting at the fingertips of frontline drivers and fleet managers, companies can quickly ensure compliance and develop customized DVIR plans that maximize their operations, the health of their fleets, and the safety of their drivers.

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Articlesby Lauren FletcherAugust 23, 2023

Rob Williams: From Sales to President at Hankook Tire

Williams highlights the importance of great products, great partners, strong processes, and great people to drive growth in the market and adapt to current trends in the commercial truck sector.

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