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Lauren Fletcher

VP of Content

Lauren Fletcher has been a leading voice in the truck and commercial fleet industry since 2006. As Vice President of Content at Bobit, she oversees the content strategy for key brands spanning the fleet, trucking, transportation, dealer, and police sectors, including Work Truck.

Her expertise in alternative fuels, telematics, vehicle maintenance, safety, upfitting, and productivity has made her a trusted authority. Fletcher has penned and edited thousands of articles that provide practical and strategic insights, helping fleet managers navigate the complexities of modern fleet management.

Her popular 'Chatty Chassis' blog encourages readers to challenge industry norms, while her 'Truck Chat' video series drives conversations on efficient fleet operations. Whether tackling emerging trends, spotlighting vehicles, or interviewing industry leaders, Fletcher’s content offers invaluable guidance for fleet professionals.

As a recognized thought leader, Fletcher has moderated or presented at top industry events like Work Truck Exchange, Work Truck Week, DeliveryCon, and the Production Engine Remanufacturers Association (PERA). She frequently moderates Work Truck webinars, providing a platform for industry discussions.

Her byline is seen across major fleet and automotive publications, including Automotive Fleet, Government Fleet, School Bus Fleet,Heavy Duty Trucking, and more.

An avid hot rod enthusiast, Fletcher’s passion for vehicles, from classic cars to the latest work trucks, enriches her unique perspective. She continues to be a go-to resource for fleet managers and industry professionals, delivering insights on the ever-evolving commercial vehicle landscape.

Have an article idea, news tip, or industry challenge? Reach out today!

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2025 Work Truck Forecasts
News•by Lauren Fletcher•January 7, 2025

Work Truck’s 2025 Forecast Series: Navigating Challenges and Trends Ahead

Is your fleet ready for 2025? Discover the top trends shaping fleet management, from AI and telematics to sustainability and regulatory challenges, in Work Truck’s must-read forecast series!

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2025 Ram Chassis Cab exterior
News•by Lauren Fletcher•January 7, 2025

2025 Ram Chassis Cab is Built to Handle Any Job

The 2025 Ram Chassis Cab lineup offers PTO capability, on-board power, and advanced safety tech, maximizing productivity for vocational and commercial fleets.

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Exterior of Ram Heavy Duty
News•by Lauren Fletcher•January 7, 2025

2025 Ram Heavy Duty Updates Power and Technology for Truck Fleets

2025 Ram Heavy Duty models deliver more power, advanced tech, and safety features, with towing and new Uconnect upgrades for fleet efficiency.

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Videos•by Lauren Fletcher•January 6, 2025

Work Truck's 2025 Industry Forecasts [Watch]

Fleet managers, are you ready for what’s coming in 2025? The Work Truck team is here to help you navigate the year ahead with our just launched three-part '2025 Forecast' series.

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Work Truck Weekly Cheat Sheet
Videos•by Lauren Fletcher•January 6, 2025

The Fleet Manager’s Weekly Cheat Sheet [Jan. 6, 2025]

This week’s cheat sheet is packed with the biggest fleet stories of 2024! We’re covering everything from top videos and articles of the year to game-changing trends in AI, electrification, and safety.

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A Ford F-150 Lightning being charged with Southern Company logo
News•by Lauren Fletcher•January 6, 2025

Ford Pro and Southern Company Launch Pilot to Power Fleet Electrification

Ford Pro and Southern Company have teamed up on a six-month pilot to create an electrification blueprint, helping Southeast businesses transition to electric fleets.

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News•by Lauren Fletcher•January 2, 2025

Remembering Automotive Journalist and Trailblazer Jean Jennings

Jean Jennings, born on February 21, 1954, passed away in 2024, leaving behind an indelible mark on the automotive industry.

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Top 10 Work Truck News
News•by Lauren Fletcher•January 2, 2025

Top 10 News Items of 2024: Insights That Shaped the Work Truck Industry

As we close out 2024, we highlight the news stories that kept the fleet world informed and inspired. From vehicle reliability and resale values to regulatory updates and innovative industry shifts, these top 10 articles captured the attention of fleet professionals everywhere.

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Top 10 Work Truck Photos
News•by Lauren Fletcher•December 31, 2024

Top 10 Photo Galleries of 2024: Capturing the Year in Work Truck Innovation

As 2024 winds down, we’re taking a moment to reflect on the photos that defined the year in fleet management. From high-energy industry events to up-close looks at cutting-edge vehicles and behind-the-scenes manufacturing moments, these galleries captured the heart of the work truck industry.

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IIHS Top Safety Pick and Top Safety Pick + Updates
News•by Lauren Fletcher•December 24, 2024

Ford and Toyota Trucks Lead IIHS Safety Awards for 2024

Which awards did the Ford F-150 and Toyota Tundra bring home from the IIHS?

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