Drivers... Harder to Find... Harder to Keep!
The driver shortage is only deepening and becoming more complicated for fleets to address. The pandemic’s disruptive impact on the labor market has led truck drivers to think hard about how much they should be paid and how well they should be treated to stay in trucking.
This special webinar series presented by the editors of HDT will feature expert speakers who can take fleet managers beyond basic recruit-and-retain tactics to develop effective strategies to identify more and better driver prospects; to “close” them as new hires, and to convince them to build a career with a fleet, rather than job-hop down the road.
Pay issues are one of the main reasons drivers say they leave a company. But per-mile rates may not really be the culprit. How can you rethink your pay and bonus structures to make payday more predictable, to reward drivers for work beyond holding a steering wheel, and to keep them, not just recruit them?
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