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Best Buy

KBB Selects Best Buys for 2015

Kelley Blue Book has announced the winners of its annual Best Buy Awards for 2015 vehicles in the U.S. market, a list of vehicles in 12 categories. KBB picks the vehicles from more than 300 new-car models and 49 finalists.

How Best Buy Integrates Fleet Into Its Total Brand

Best Buy’s “GeekMobile” is a key icon of the company’s image. The unique nature of Geek Squad vehicles and the treatment of those vehicles help solidify the Best Buy brand as “quirky, trustworthy, and expert.”