CHARLOTTE, N.C. – Continental Tire North America Inc. (CTNA) will increase its Continental, General, Semperit and private brand truck tire prices up to 10 percent on Oct. 1, according to Modern Tire Dealer magazine.

The hike "affects all sales channels," say CTNA officials. Individual increases will vary by market line and/or tire size.

"The increase is in response to the continued escalation of raw materials that are used in making radial truck tires, such as natural rubber, steel, carbon black and crude oil."

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