Want More? Goodyear, Cooper Tire Women Named 2022 STEP Ahead Honorees
Katerina Jones Named TMSA Trailblazer Top Brand Innovator
The award recognizes individuals in the transportation industry whose achievements, performance, and vision have helped shape their company or the industry at large.

Katerina Jones has been instrumental in acquiring new high-profile clients and has led marketing initiatives such as industry reports, infographics, blogs, video content, and much more.
Photo: Fleet Advantage
Fleet Advantage announced today vice president, marketing and business development, Katerina Jones, has been named one of three Trailblazer Top Brand Innovators by the Transportation Marketing and Sales Association (TMSA).
This award recognizes individuals in the transportation industry whose achievements, performance, and vision have helped shape their company or the industry at large. According to TMSA, a panel of industry veterans and non-biased judges selected companies and individuals for their excellence in sales or marketing accomplishments in the past 12 to 18 months.
Jones has been instrumental in acquiring new high-profile clients and has led marketing initiatives such as industry reports, infographics, blogs, video content, and much more.
As an advocate for the advancement of women within the transportation industry, Jones has won awards, authored nearly two dozen articles, and has made podcast appearances, most recently discussing “the value of mentorship for women” in equipment finance on the Monitor Podcast Series. This past April, she was selected as a 2022 Influential Business Woman of the Year recipient by the South Florida Business Journal.
“Katerina’s client-centric and data-driven marketing approach has immensely increased the collaboration, transparency, and clarity of Fleet Advantage,” said John Flynn, CEO of Fleet Advantage. “As a part of our senior management team, Katerina has been significant in providing strategic guidance to the C-Suite on critical business matters as well as onboarding new clients through her structured marketing approach, which she executes and excels at daily.”
Jones involves herself in several charitable organizations, industry-related council positions, and committees. She has been actively involved in the National Private Truck Council (NPTC) for five years, as a member of the Annual Conference Planning Committee. She was also part of the Equipment Leasing Finance Association (ELFA) as a member of the Communications Committee that supports industry outreach and awareness of equipment financing.
Jones also developed and annually spearheads the IFDA (International Food Distribution Conference) Truck Driving Championship Kid’s Writing Contest. The contest recognizes the personal contribution of America’s Truckers and their children at the conclusion of the event.
More Operations

Shades of Fleet Call for Voices: Next Up in Fleet
Apprentices, interns, young professionals, and rising leaders: share your voice in our "Next Up in Fleet" episode of our Shades of Fleet video series!
Read More →
Fleet Leadership, Skilled Trades, and Better Data Take Center Stage | Weekly Cheat Sheet
Skilled trades, fleet leadership, DataQs, and driver input take center stage in this week's Truck Chat Weekly Cheat Sheet. Watch the latest fleet headlines.
Read More →
NAFA Names 2026 Class of Fellows, Honoring Leaders in Fleet Management
NAFA Fleet Management Association (NAFA) has recognized five fleet professionals by naming them to the 2026 Class of NAFA Fellows. Find out who they are and learn more about their impact on the fleet management profession.
Read More →
Verisk CargoNet Assists in Manhattan Cargo Theft Indictment Targeting Multi-State Impersonation Ring
Verisk CargoNet assisted law enforcement efforts tied to an indictment related to an organized, multi-state cargo theft operation that allegedly took nearly $5 million in stolen goods through impersonation tactics.
Read More →
What Does a Potato Have to Do with Leadership?
From simple process improvements and creative problem-solving to the little moments that strengthen team culture, this conversation dives into the power of unexpected ideas and why innovation doesn't always arrive wrapped in new technology or a major initiative.
Read More →
Looking for a New Podcast for the Road? Start Here!
Looking for a new podcast? Truck Chat delivers fleet leadership insights, industry deep dives, AI discussions, innovations, and real-world stories.
Read More →
WTX Fleet Manager Applications Close Soon (and Yes, You Want In)
WTX Fleet Manager Applications close soon for the hosted Work Truck Exchange, Sept. 23-25, 2026, in Scottsdale, Arizona. Limited spots available, apply today!
Read More →Did You Know What You Don't See May Be Costing You Big?
As more employees choose personal vehicles (including hybrids and EVs) for business use, companies face new challenges around visibility, insurance, liability, and cost control.
Read More →
Veteran Voices in Fleet | How Military Service Shapes Fleet Leaders
Across every perspective, one message is clear: the experiences gained through military service continue to influence how veterans contribute to the fleet industry every day.
Read More →
The Fleet Lessons That Don’t Show Up on a Spreadsheet
From index cards to predictive maintenance, Robert Martinez shares the hard-earned leadership lessons that shaped nearly 40 years in fleet.
Read More →

