Driving Dynamics announced a number of senior position promotions on Feb. 14, along with key leadership changes. This includes the appointment of Tony Vinciguerra as president and CEO and Debbie Balestra transitioning to chief operating officer (COO). Vinciguerra is stepping up from the COO role, following the retirement of managing owner Art Liggio, who will now serve as chairman of the board. The company says Liggio will remain active in the organization.
According to a company announcement, the shifts in leadership represent the company's focus on driving growth and innovation in fleet safety management amid the safety challenges drivers and fleets face. Vinciguerra and Balestra will be responsible for the company’s strategic guidance and collaboration with stakeholders to ensure the organization stays focused on its mission of improving overall fleet safety performance.
“Tony brings a unique set of skills, perspectives, and relationships to lead Driving Dynamics,” said Art Liggio. “Under his leadership, the board of directors is confident that our strategic direction, organizational growth and development, dedication to innovation, and delivery of impactful, client-valued safety services will continue to drive our future success.”
Vinciguerra joined the company in 2017 as its COO after the acquisition of Center for Transportation Safety (CTS). He’s been cited as being instrumental in providing strategic and financial oversight and advancing operational processes, systems, and product development. His prior experience includes more than 25 years with PHH and Element Fleet Services. Vinciguerra also held IT positions with Coopers & Lybrand and Westinghouse Corporation.
Balestra, with more than 30 years of experience managing risk, safety, and insurance programs, has worked for Driving Dynamics since 2010 and most recently served as the VP of client relations. Her extensive background includes account and database management, large account implementations, the integration of customer-facing technologies, and helping the organization implement management services for accounts with up to 10,000 drivers. Prior to joining Driving Dynamics, Balestra held positions at The CEI Group, TotalFinaElf and Aon.
Additionally, Driving Dynamics announced the promotions of Ben Langley and Tracy Caldwell.
Langley has been named VP of training & development, previously serving as firector of training & operations. In his new role, he will oversee all training experiences including managing a national team of instructors and coaches and overseeing the development of the company’s courses. Langley joined Driving Dynamics in 2013 as a consultant and came onboard full time 2015. He brings more than 30 years of progressive safety leadership experience and extensive driver safety knowledge.
Caldwell has been promoted to director of partner engagement & account management and will manage the Driving Dynamics’ strategic partnerships and help develop client relationships. Formerly the risk & safety consultant, she drove sales for the company’s technology-based services and managed its learning management system. Prior to joining Driving Dynamics in 2018, Caldwell worked for Element Fleet Corporation, where she collaborated and consulted with clients to develop custom safety programs and institute industry standard best practices.
Liggio was inducted into the 2020 Fleet Hall of Fame.
Liggio joined Driving Dynamics in 2008 after spending more than 25 years in risk management, much of it in the corporate fleet industry. In addition, he has provided sales, marketing and strategic planning leadership throughout his executive career, helping companies introduce customer-valued services and achieve their growth objectives.Liggio has dedicated more than 30 years to the fleet industry. He began his career in insurance and risk management and now serves as the CEO and president of Driving Dynamics. He has been guided by a passion for elevating awareness and improving the capabilities of all drivers on the road and with a focused commitment to helping organizations greatly improve their fleet safety performance.
Before this, Liggio served as the chief architect of numerous safety, risk management and risk mitigation technologies now in use by thousands of fleet-based operations and insurance carriers. Before joining Driving Dynamics, he was a senior vice president with First Advantage. Prior to First Advantage, Liggio was the national director of risk and insurance services for The CEI Group.
Originally posted on Automotive Fleet