With the clean-up still underway for the massive flood that devastated the residents of Midland, Mich., Ram Truck brand’s Ram Nation organization, the United Way, and Michigan Ram Truck dealerships are stepping up to serve and support the Midland County flood disaster relief efforts.
“The Ram Truck brand understands that while the flood waters in Midland continue to recede, the needs of the residents will overwhelmingly rise, and the impact of these floods will be felt for years to come,” said Mike Koval Jr., Head of Ram Brand. “Ram Nation is galvanizing its forces to assist this community in need, and with the support of United Way and our dealerships in the area, we hope to encourage others to assist this community initiative during its crucial time of need.”
Participating Ram Truck dealerships in Michigan are opening their doors as Midland Relief Donation Centers to accept personal protective equipment, food, water, personal care items, and household goods from those who want to aid in the recovery.
In partnership with the United Way of Midland County, Ram Nation volunteers are joining the effort by filling their Ram trucks to deliver the donated products and supplies to designated distribution points that are housing displaced Midland residents. In addition to helping collect and distribute needed supplies, the Ram Truck brand will match every monetary dealership donation made to the United Way of Midland County in support of flood relief efforts up to $50,000.