The Number 1 Resource for Vocational Truck Fleets

Work Truck – Issue

July 2017

Cover Story By Shelley Ernst
Importance of Mobile Truck, Van Marketing

A truck and van owner's guide to mobile vehicle graphics and advertising. A vehicle wrap on a typical trailer makes 10 million impressions every year. Adding graphics to fleet trucks or vans can go a long way toward boosting brand recognition.

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Features

Logo: LaMar Norman Ways to Set Up Your Work Van

By Lauren Fletcher

Upfitters provide a multitude of options to turn your vans into the perfect tool for your trade, from shelving and storage to ladder racks and partitions.

In the past, engine mechanical problems showed visible signs, such as exhaust smoke color, soot traces, or a new oil stain underneath the truck. This is no longer the case. (Photo: Getty Images) Strategic Changes for Extended PM Intervals

By Bob Stanton

Today’s engine technology and hardware systems require a more strategic inspection than before. Preventive maintenance based on oil-change intervals may not be enough.

The event, hosted by Chevrolet and John Deere, featured Silverado HD trucks towing John Deere equipment of various sizes. (PHOTO: JESSICA WALKER, COURTESY OF CHEVROLET) Smooth Operation Under Tough Conditions

By Roselynne Reyes

Chevrolet gave journalists the chance to test out the Silverado HD’s driving and towing capabilities at a press event co-hosted with John Deere in June.

Reading Truck Equipment offers a variety of service body offerings in both steel and aluminum. (Photo courtesy of Reading Truck Equipment) Spec'ing and Selecting Service Bodies

By Lauren Fletcher

Become a service body pro by avoiding common mistakes and taking important factors such as use and location into consideration.

One way to reduce the liability of add-on equipment is to regularly review how equipment is used and whether it is needed. (Photo: Getty Images) Fleet Liability for Add-On Equipment

By Richard Alaniz

Employers put themselves and others at great risk when they fail to train their employees on the proper use of equipment. Failure to ensure that employees fully comply with equipment use policies can compound the liability risk.

Departments

Confirming a Driver’s Abilities Through a Road Test

By Kathy Close, J.J. Keller

When screening an applicant for a regulated driving position, it is often difficult to know the individual’s true capabilities. Licensing alone is not a tell-all and unless you personally see the applicant in action you may have no idea how he or she will handle your vehicles. This is where a thorough road test comes in.

FleetFAQ

Fleet Tracking And Telematics

Todd Ewing from Fleetmatics will answer your questions and challenges

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Fleet Management And Leasing

Merchants Experts will answer your questions and challenges

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Sponsored by

Hal Barton held sales, finance, and fleet executive positions with GMAC, Ford, and Chrysler.

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Blog

Market Trends

Mike Antich
Human Nature Prone to Take Advantage of Docile Autonomous Vehicles

By Mike Antich
The co-existence between autonomous and human-controlled vehicles (along with others who use public roads) will bring new issues into play, primarily because self-driving vehicles will be built to be inherently law-abiding and risk averse. As we approach this new era, the question is how seamlessly will autonomous and human-controlled vehicles co-exist? One thing is certain, as we trail blaze new ground, so too will we trail blaze new problems.

What Fleet Managers Can Learn from a Navy SEAL

By Mike Antich

Chatty Chassis

Lauren Fletcher
When a Supplier Goes Under

By Lauren Fletcher
What happens when your supplier goes out of business? How does this impact your current business operations? What happens if something breaks, needs maintenance, or you have questions?

The Benefits of an Automaker Test Drive

By Lauren Fletcher

Driving Notes

Paul Clinton
2017 Ford F-150 with 10-Speed

By Paul Clinton
While higher-gear transmission have traditionally been reserved for European luxury sedans, Ford's application of the gearbox to its leading seller is so inspired a choice that it almost feels inevitable.

2017 BMW 540i

By Paul Clinton

Nobody Asked Me, But...

Sherb Brown
Remembering the Coach

By Sherb Brown
Three years have gone by since our founder Ed Bobit passed away. In many ways it feels like an eternity but in other ways it feels like he was just here yesterday. He was a larger-than-life force and left quite an impact on me, and on the fleet industry.

The House of Electric Vehicles

By Sherb Brown

Data Points

Dylan Brown
Demand More From Your Fuel Card Provider

By Dylan Brown
The advantages of tracking driver spending can't be overstated, as the data provided can help fleet managers assess if drivers are efficiently purchasing fuel, as well as identify high-performing vehicles and drivers who can serve as examples to the rest of the fleet.

Does Telematics Branding Translate to Adoption?

By Dylan Brown

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