The Number 1 Resource for Vocational Truck Fleets

Fleet Management

Coca-Cola Adds Lytx DriveCam Video Safety System

October 13, 2017

Photo: Lytx
Photo: Lytx

Coca-Cola Consolidated conducted a trial with Lytx's DriveCam video safety program, reducing collision frequency by 27% and reducing the severity of unsafe driving behaviors by 25%.

Coca-Cola Consolidated implemented the program at three company locations, involving 200 drivers and 115 vehicle assets, out of the company's 3,300 delivery vehicles. The company tested the program on tractor/trailer combos with side-bay delivery and cool-lift refrigerated trailers. The DriveCam trial revealed challenges with late response, distracted driving, and adequate following distance.

Following the program, Coca-Cola Consolidated decided to roll out the DriveCam program to 28 locations over the course of six months.

Along with pinpointing issues with driving behavior, the DriveCam program allows Coca-Cola Consolidated to identify and reward exceptional drivers for good performance.

Coca-Cola Consolidate's 3,300-vehicle fleet consists of about 75% tractors and 25% side-bay delivery trucks.

Comment On This Story

Comment: (Maximum 10000 characters)  
Leave this field empty:
* Please note that every comment is moderated.


Fuel Management

Bernie Kanavagh from WEX will answer your questions and challenges

View All


Fleet Tracking And Telematics

Todd Ewing from Verizon Connect will answer your questions and challenges

View All


Fleet Management And Leasing

Jack Firriolo from Merchants will answer your questions and challenges

View All


Sponsored by

Sam Lee began his automotive career at Chevrolet dealerships in New York and Chicago. In 1948, he organized Lee Fleet Management, Inc., in Chicago, later moving the operation to Cleveland where he purchased a Ford dealership, which became one of the largest fleet and equipment leasing firms in the nation.

Read more