Ford Plans Conversion for Michigan SUV Plant
WAYNE, MI – Ford Motor Co. will invest at least $75 million to begin converting a Michigan SUV plant to small-car production as part of its strategic shift to sell more of the fuel-efficient vehicles in North America starting in 2010.
WAYNE, MI – Ford Motor Co. will invest at least $75 million to begin converting a Michigan SUV plant to small-car production as part of its strategic shift to sell more of the fuel-efficient vehicles in North America starting in 2010, according to http://online.wsj.com. Work to revamp the 51-year-old Michigan Truck Plant, located in Wayne, Mich., will start in November when equipment now used to build the Ford Expedition and Lincoln Navigator SUVs is moved to the automaker’s Kentucky Truck Plant. Navigator and Expedition production at that plant is to resume in the second quarter of 2009.
The $75 million investment will be used to retool the plant’s body shop. The automaker will make additional investments to upgrade other functions such as the assembly line, said Ford manufacturing chief Joe Hinrichs.
The 1,000 Michigan Truck workers will transfer to the Wayne Assembly Plant in January, where a third shift will be created to boost production of the Ford Focus. Once the conversion is complete, Michigan Truck workers will return to their plant to produce a new product and augment the Focus output when needed.
The investment and conversion are part of Ford Chief Executive Alan Mulally’s plan to overhaul the automaker in response to a decline in pickup-truck and SUV sales in the U.S.
The automaker, which posted an $8.7 billion second-quarter loss, is betting that revamping three production plants and introducing six of its European models in the United States starting in 2010 will help the company return to profitability, according to http://online.wsj.com.
Ford’s Cuautitlan Assembly Plant, located in Mexico, is to begin building a Fiesta subcompact car in 2010. The plant currently produces the F-Series pickup trucks. The Louisville Assembly Plant, located in Kentucky, also will begin producing a new small car in 2011. It is now home to the Ford Explorer.
More Operations

What Does a Potato Have to Do with Leadership?
From simple process improvements and creative problem-solving to the little moments that strengthen team culture, this conversation dives into the power of unexpected ideas and why innovation doesn't always arrive wrapped in new technology or a major initiative.
Read More →
Looking for a New Podcast for the Road? Start Here!
Looking for a new podcast? Truck Chat delivers fleet leadership insights, industry deep dives, AI discussions, innovations, and real-world stories.
Read More →Did You Know What You Don't See May Be Costing You Big?
As more employees choose personal vehicles (including hybrids and EVs) for business use, companies face new challenges around visibility, insurance, liability, and cost control.
Read More →
Veteran Voices in Fleet | How Military Service Shapes Fleet Leaders
Across every perspective, one message is clear: the experiences gained through military service continue to influence how veterans contribute to the fleet industry every day.
Read More →
The Fleet Lessons That Don’t Show Up on a Spreadsheet
From index cards to predictive maintenance, Robert Martinez shares the hard-earned leadership lessons that shaped nearly 40 years in fleet.
Read More →
People, Leadership & the Skilled Trades Opportunity | Weekly Cheat Sheet
People, data, leadership, and the skilled trades opportunity. See what's shaping fleets today in this week's Truck Chat Weekly Cheat Sheet.
Read More →
Everyone Thinks They’re a Fleet Manager
From oil changes to procurement decisions, fleet work is often underestimated by the very people who depend on it most. Bob Stanton makes the case for why communication, not just technical expertise, is one of the most important leadership skills in fleet.
Read More →
Turning Connected Vehicle Data Into Decisions That Matter
Fleet leaders have more data than ever, but turning that data into clear, actionable decisions remains a challenge. This white paper shows how leading organizations are using connected vehicle data to improve safety, reduce costs, and optimize fleet performance. Learn how to turn insight into action across your fleet.
Read More →
From Military Service to Fleet Leadership | Shades of Fleet
Military service ends, but the lessons don't. Hear how veterans are shaping fleet leadership through adaptability, teamwork, and mission-driven thinking.
Read More →Are You Tracking Your Fleet's True Total Cost of Ownership?
Bobit Business Media surveyed 190 fleet professionals and found that while most fleets are tracking costs, fragmented systems and data gaps are keeping true TCO visibility out of reach. With rising pressure to control spend in an increasingly volatile environment, the gap between what fleets think they know and what the data actually shows is wider than you might expect. See how your peers are managing costs today and where the industry still has room to improve.
Read More →

