MAGAZINE

July 2008, Work Truck - Cover Story

Dodge Ram Chassis Cabs: Making Inroads in the Class 4-5 Markets

By Chad Simon

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 The Dodge Ram 4500 and 5500 Chassis Cabs first came to market in 2007 for the 2008 model-year. Dodge will refine the truck for 2009, available in early fall. Offering more power, towing capability, fuel economy, and upfit friendlieness than its rivals, the Dodge Ram 3500 Chassis Cab captured 30 percent of the Class 3 retail market in just one year and the Class 4-5 trucks are equally in demand. Innovative features include a diesel remote start, increased braking capability, automatic voltage monitoring and idle control systems, and a limited slip differential for better traction.

 

Feature-Rich Lineup Offered

Starting at $34,050 for the 4500 and $36,050 for the 5500, both versions are available in ST, SLT, and the luxury Laramie trim levels in 4x2 and 4x4 versions, and in Regular and Quad cabs.

Quad Cab models seat six passengers and are equipped with four standard doors and 60/40 folding rear seats. Seat cushions fold to create a storage area from floor to ceiling, and an optional floor section under the back seat folds open to form a flat-load floor with additional storage in each foot well. Regular Cab models provide storage behind the seat.

The Dodge Ram 4500 and 5500 Chassis Cab lineup of 4x2, 4x4, dual-rear-wheel, Regular and Quad Cab models are Job-Rated and offer six wheelbases — four on the Regular Cab and two on the Quad Cab. An important feature for upfitters is the cab-to-axle dimension. Dodge offers four: 60, 84, 108, and 120 inches. A new wide-track front axle delivers superior turning radius, according to Dodge.

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World of Special Finance - January 2008

In This Issue:
Finance, Marketing & Sales Leads, Near & Subprime, Buy-Here, Pay Here and much more…